Michael Schmidt

Sep 11

Enough is enough. We need to achieve sufficiency and stop material growth.

Interestingly, world religions are very much about restraint and renounce. Time to create a new belief, in less.

Buy less.

Consume less.

Work less.

Drive less.

Travel less.

Eat less.

Binge less.

Scroll less.

Write less.



Michael Schmidt

Michael Schmidt

Director Consulting at Virtual Identity. I spent a decade on automotive brands in digital, and blog about #strategy, the #ClimateCrisis, and #AppleCar.