Mark PersaudCES 2021: People Before GadgetsCompanies, innovators, and the curious have come to look at CES as the holy grail of innovation. A way to benchmark one company’s…Jan 21, 2021Jan 21, 2021
Mark PersaudinDataDrivenInvestorThe Truth about Voice Technology for B2BThe business-to-business (B2B) industry has been known to be a laggard when compared to business-to-consumer (B2C) experiences. But should…Oct 9, 2020Oct 9, 2020
Mark PersaudThe State of Voice 2020: A Perspective from the Voice Global ConferenceThis year’s Voice Global Conference went virtual like many of the conferences and events this year . . . and as we all know, it’s due to…Jun 29, 2020Jun 29, 2020
Mark PersaudinDataDrivenInvestorA Guide to the Value of Immersive Reality InnovationWe are experiencing a mindset shift with the way we uncover ideas that deliver on ROI for immersive reality. Innovation does not start…Jun 11, 2020Jun 11, 2020
Mark PersaudinVoice Tech PodcastCan Voice enable healthier remote working culture?Over the past few years, the technology titans have positioned voice assistants as enterprise utilities.May 29, 2020May 29, 2020
Mark PersaudinVoice Tech PodcastHow to Create a Voice-Based Product with a Design SprintAs we were putting the finishing touches on our new white paper, Creating a Voice-Based Product with a Design Sprint, COVID-19 hit hard…May 12, 2020May 12, 2020
Mark PersaudinChatbots LifeVoice is Creating the New NormalHow big will voice-based interfaces become in 2020, and how will we use voice differently? This question is on the minds of behavioralists…May 6, 2020May 6, 2020
Mark PersaudinDataDrivenInvestorMindful Innovation in a New WorldCrises lead to behavioral change, both short-term and long(er) term. Today’s temporary response to disruption can become tomorrow’s new…Apr 17, 2020Apr 17, 2020
Mark PersaudinDataDrivenInvestorCan Augmented Reality Help a Struggling Industry Survive?By 2021, 85 million Americans will use augmented reality (AR) at least once a month, a 126 percent increase over 2017 usage numbers…Feb 26, 2020Feb 26, 2020
Mark PersaudinDataDrivenInvestorCES 2020: Evolving In-Car ExperiencesThe annual CES event in Las Vegas was barely under way when Amazon made a major announcement with implications for a voice-first world…Jan 16, 2020Jan 16, 2020
