PinnedNatalie IannelloSEO crash course for content writersDepending on your role and team structure, there is bound to be some overlap in your content responsibilities and SEO team…Jun 271Jun 271
PinnedNatalie IannelloProductivity hacks for blog writersCompany (or client) blog demands can be exhausting! Here are some methods to help with inspiration, efficiency, and organization to keep…Jul 10, 2022Jul 10, 2022
PinnedNatalie IannelloHow I boost content quality (for readers and Google)When writing pieces that are designed to rank and sell products, I used to do the traditional SEO method: research a bunch of blog posts…Oct 25, 2022Oct 25, 2022
PinnedNatalie IannelloHow to break your content into digestible bitesAs a content writer, how do you transition copy to design teams? Consider two scenarios:Jun 18Jun 18
Natalie IannelloHow to blend SEO with thought leadershipCombining SEO with thought leadership can scale your production to a new level, boosting brand recognition and traffic. The benefits…Sep 8Sep 8
Natalie IannelloinBootcampHow to balance SEO & CRO on product pagesAt the time Google’s Content Helpfulness update began, I had the pleasure of managing some outdated websites. They were packed with copy…Aug 23Aug 23
Natalie IannelloYour step-by-step SEO roadmap templateOne of the hardest parts of building an annual SEO plan is finding your starting point. Technical audit? Content planning? Meta tags? H1s…Jul 121Jul 121