Nathan Bashaw

Product Manager at @GA. Previously @ProductHunt and @Olark.


The Origin of Product Hunt

A story about building something cool over a weekend


On November 6th 2013, I got an email from my friend Ryan, asking if I wanted to…


Nice one, Medium.

Today I noticed another one of Medium’s wonderful typographic details. I have no idea how long it took to code, but I’m guessing it was non-trivial.

“In typography and graphic design, when you start a new paragraph with a quotation, it’s generally considered a best practice to align the first actual letter in the quote with first letter in all the other…


You gotta start short before you can go long

I started writing “Navigating the Product Maze” as a short post, like this one. It ended up ballooning into a full-blown essay. It occurs to me that I probably wouldn’t have started writing it in the first place if I knew it would take that much work. But once you’re in the middle of something, it’s hard to stop.

All this to say: good job, Medium. The new short-form posting feature works, at least on me ☺


Navigating the Product Maze


When I first got started building products I relied on random inspiration. Most ideas started with me thinking “Wouldn’t it be cool if ______?” and never went…

Publications edited by Nathan Bashaw

on the art & craft of constructing software

Latest Story

Nice one, Medium.

Today I discovered an awesome way to proofread: switch contexts. Seriously, just copy and paste the text from one place to another. I think it helps turns off the part of your brain that gets numb after staring at the same thing for too long. Kind of similar to how when you first enter a place you might smell things (coffee, for instance) but your brain eventually makes it fade away.


Back to blogging

I discovered blogging when I was a middle-schooler in Arkansas. There was a group of friends, mostly older kids, that used LiveJournal. I used to write little updates about my life a couple times a week, and read updates from my friends. It made me feel more connected to them. I’ve wanted to start doing that again for some time now, and Medium’s new short-form posts are the perfect excuse ☺


Advice I’d give my younger self


Today I discovered an blog post I wrote about four years ago. It was my senior year at Michigan State, and I had just lost hope in another one of my startup ideas.

It was a sad time for me. In the writing I try to sound optimistic and confident, but deep down I was worried I’d never get it right. In some ways, it’s a cry for help.


Idea for Oyster


I love Oyster. It lives on my homescreen. Since I signed up, I have started reading more books. This is wonderful.

There is, however, one big problem that Oyster creates for me. When I want to read a book, I used to have one good method for acquiring it, but now I have two bad ones. They are:

  1. Open Oyster, search their small-yet-growing…

Tiiny Thoughts


A few notes on why this app is interesting —

  1. It’s built on your Twitter network, and uses a friend / follow mechanic. When you sign up, they recommend celebrity users for you to follow. This means when you post a photo to Tiiny, you’re performing for an audience, not communicating with friends.
  2. At the same time, the size of the photo means…

Uber ≠ Food

Why uberFRESH is a branding mistake


What comes to mind when you think of Uber? Probably a fresh smelling, clean, newish car, that you can order from your phone and that will quickly take you where you need to go. Something like this:


The Origin of Product Hunt

A story about building something cool over a weekend


On November 6th 2013, I got an email from my friend Ryan, asking if I wanted to…