Thomas Escher – Medium

Thomas Escher

Thomas Escher

Thank you Emily for taking the time to explain the misconception of getting a highly capable…

Especially well established brands tend to think that every creative in the world would like to work for them - and doing so, of course, on…

Aug 30, 2021

Aug 30, 2021

Thomas Escher
in
Better Marketing

Can You Survive as a One-Product Wonder?

With focus and trust, you don’t need to go huge to be successful

Nov 7, 2019

Can You Survive as a One-Product Wonder?

Nov 7, 2019

Thomas Escher
in
Adventures in Consumer Technology

Successful Entrepreneurs are Curators

Co-Creation: Present-day marketing curates customer problems and translates them into desirable products. An entrepreneurial field test.

Mar 1, 2017

Successful Entrepreneurs are Curators

Mar 1, 2017

Thomas Escher

Designing the perfect white T-shirt

What makes the perfect white T-shirt? We put his question to Monika Menne, Lecturer in Textiles at the internationally renowned ESMOD…

Dec 15, 2015

Dec 15, 2015

Thomas Escher
in
Adventures in Consumer Technology

Ad Men Are Dead Men

By Thomas Escher

Jul 20, 2015

Ad Men Are Dead Men

Jul 20, 2015

Thomas Escher
in
Marketing And Growth Hacking

Selling Across all Channels

The days of separating offline and online are over — and that also goes for retail. Successful brands are already providing their…

Jan 7, 2015

Selling Across all Channels

Jan 7, 2015

Thomas Escher
in
Adventures in Consumer Technology

The Third Industrial Revolution

A little store in Downtown Manhattan could be the epicenter of the 3D printing revolution.

Nov 28, 2014

The Third Industrial Revolution

Nov 28, 2014

Thomas Escher
in
Thoughts On Journalism

The newspaper is dead. Long live the newspaper.

Print is dead - is the current assertion made by self-proclaimed media prophets. But they are wrong: printed publications will become…

Oct 15, 2014

The newspaper is dead. Long live the newspaper.

Oct 15, 2014

Thomas Escher
in
Thoughts On Journalism

The Electronic Journalist

A thesis by a software company in Chicago predicts that in 15 years, 90 percent of all online news will be written by a machine.

Mar 27, 2014

The Electronic Journalist

Mar 27, 2014

Thomas Escher

Thomas Escher

Hey, I’m Thomas, Co-Founder of Munich-based lifestyle label https://www.whytes.co, as well as Strategist, Author and Speaker on all things Marketing.

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