Nudge to Budge by Rhea GoelDesigning a Bias-Free Environment with Behavioral EconomicsDiversity and inclusion have gained incredible ground in recent years. The cynics would say they’re just buzzwords now, used by large…Jul 13Jul 13
Nudge to Budge by Rhea GoelIt’s often said that cryptocurrency investing is not for the faint of heart.Cryptocurrency is a digital or virtual form of currency that utilizes cryptography for security and operates independently of a central…Jul 3Jul 3
Nudge to Budge by Rhea GoelIn recent days, ‘mind over matter’ has become more than a pithy phrase used by sports coaches or…There are several things we can learn from these findings. One, that the placebo effect is well and alive, bolstering all theories of the…Jul 2Jul 2
Nudge to Budge by Rhea GoelUncertainty is a pretty normal part of life — we, of course, won’t always know how things pan out…There are several aspects to consider here. One issue could be incomplete information, like buyers and sellers within a market not having…Jul 1Jul 1
Nudge to Budge by Rhea GoelBeyond Self-Interest: The Role of Inequality Aversion in Altruistic BehaviorAltruism, usually defined as the “unselfish concern for the welfare of others”, has long fascinated scholars across disciplines, from…Jun 30Jun 30
Nudge to Budge by Rhea GoelLevel Up: Gamification and Its Impact on Consumer EngagementOne of the most intriguing concepts that have emerged in today’s digital world is the notion of the ‘attention economy’. This idea has…Jun 29Jun 29
Nudge to Budge by Rhea GoelEx Machina: Exploring the Fusion of Technology and Behavioral EconomicsConsidering the world we live in today, with technology playing such an important role and the emergence of new innovations on what seems…Mar 23Mar 23
Nudge to Budge by Rhea GoelBounded Rationality, Bounded Self-Interest: The Realities of Human Decision PatternsThe primary occupation of behavioral scientists (and to be more specific, behavioral economists) is to investigate the nuances and…Mar 21Mar 21
Nudge to Budge by Rhea GoelDecoding Behavioral Economics: Empowerment or Manipulation?Behavioral economics has emerged as a powerful lens through which to understand human decision-making. It can tell us more about the…Mar 19Mar 19
Nudge to Budge by Rhea GoelBeyond Risk and Reward: Navigating Decisions with Prospect TheoryProspect theory is another fascinating concept discussed extensively by Nobel laureate Daniel Kahneman and Amos Tversky as well —…Mar 11Mar 11
