Pendeza MediaCost Analysis of Vehicle BrandingAs a marketing manager, one of your primary concerns when considering vehicle branding is likely, “How much does it cost?” While it’s…Jul 20Jul 20
Pendeza MediaVehicle Branding Revisited.Rewriting an article often stems from an evolution in thinking, as with this revisitation of vehicle branding. In my initial discourse on…Apr 30Apr 30
Pendeza MediaToo Big for a Print AD“Can your portfolio fit the canvas?” This question initiates a profound discussion on the complexities of print advertising, contrasting it…Feb 10Feb 10
Pendeza MediaWhat are we Refilling this year?Over the past two decades, Kenya has witnessed a fascinating evolution in unconventional retail trends. The pioneering practice of milk…Jan 30Jan 30
Pendeza MediaMaybe, 3D is a fad.In the ever-evolving landscape of consumer business marketing, the allure of cutting-edge approaches often prompts skepticism about their…Jan 20Jan 20
Pendeza MediaLet’s temporarily put aside the theoretical metrics surrounding the cost per thousand impressions…Purpose: Advertising wields significant influence, emphasizing there is a need to clearly define its purpose for effective monitoring and…Jan 10Jan 10