Ingredient 9. Get Your Facts Right

101 Design Ingredients to Solve Big Tech Problems — by Eewei Chen (17 / 125)

👈 Start with the End | TOC | Improve vs. Differentiate 👉

Garbage in, garbage out

“An empty head is not really empty; it is stuffed with rubbish. Hence the difficulty of forcing anything into an empty head.”
— Eric Hoffer, writer and Presidential Medal of Freedom award winner

The Problem

Fixing the wrong problems is expensive.

The Solution

Source the correct information before starting any project.

• Bring your research data up-to-date. Conduct user observations to see how customers perform important tasks.[24] Take note of surprising insights and remove things that no longer hold true.
• Define the problem type.[25] For example, are you increasing the speed of downloads or the accuracy of the information being returned? Challenge and reset expectations so you get the information you really need.
• Raise the quality bar.[26] Create guidelines and set up thresholds to filter out insufficient and poor-quality information. Reduce errors down the line by increasing the accuracy and depth of…