Priscila Bala – Medium

Priscila Bala

Priscila Bala
in
Octopus Ventures

“It’s Just Math”: The New Marketing Landscape.

The world has changed. The world of sales and marketing has definitely changed. But some are still not getting it right. Why not? To thrash…

6 min readDec 14, 2018

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“It’s Just Math”: The New Marketing
Landscape.

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Priscila Bala
in
Octopus Ventures

Questioning Your US Expansion Plans: Is It Time to Upgrade Your Philosophy?

Socrates became the world’s most famous philosopher, not by having all the answers, but by asking the right questions. “Question the…

4 min readNov 21, 2018

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Questioning Your US Expansion Plans: Is It Time to Upgrade Your Philosophy?

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Priscila Bala
in
Octopus Ventures

Wisdom of the West Coast, Day 3: powerful messages, simply delivered

Our final day of the West Coast CEO Summit was one of diversity and consistency. The stratospheric calibre of speakers continued, yet the…

2 min readOct 4, 2018

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Wisdom of the West Coast, Day 3: powerful messages, simply delivered

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Priscila Bala
in
Octopus Ventures

Wisdom of the West Coast, Day 2: two Jeffs a Joni and a Tom.

Communication emerged as a theme on this, our second day in Silicon Valley. “Articulate the WHY”, said Joni Reicher (Apple, then Airbnb…

3 min readOct 3, 2018

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Wisdom of the West Coast, Day 2: two Jeffs a Joni and a Tom.

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Priscila Bala
in
Octopus Ventures

West Coast CEO Summit Day 1: tapping into decades of Silicon Valley history and experience

The first day of our West Coast CEO Summit witnessed “history in the room.” Larry Sonsini, an acknowledged “Founding Father” of Silicon…

3 min readOct 2, 2018

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West Coast CEO Summit Day 1: tapping into decades of Silicon Valley history and experience

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Priscila Bala
in
Octopus Ventures

Q&A: A day in the life of an Investment Analyst

Uzma Choudry joined the Octopus Ventures team earlier this year. Previously she worked with the University of Manchester’s Innovation…

5 min readSep 25, 2018

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Q&A: A day in the life of an Investment Analyst

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Priscila Bala
in
Octopus Ventures

A View into Achieving Product Market Fit

Allison Light and Matt Hirst are portfolio company leads at West, a venture studio based in San Francisco. We asked them to reveal some…

5 min readJun 29, 2018

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A View into Achieving Product Market Fit

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Priscila Bala
in
Octopus Ventures

Rewarding Entrepreneurship: a US Perspective

The world over, founders are always rather exceptional people. After all, the word entrepreneur comes from the combination of two Latin…

4 min readApr 12, 2018

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Rewarding Entrepreneurship: a US Perspective

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Priscila Bala
in
Octopus Ventures

‘Lawyer Up’- What a European needs to know about the US legal culture

“We have really everything in common with America nowadays except, of course, language.” So said Oscar Wilde over a century ago, but when…

4 min readFeb 22, 2018

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‘Lawyer Up’- What a European needs to know about the US legal culture

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1

Priscila Bala
in
Octopus Ventures

“Do it yourself or don’t do it at all:” Why you have to send a key member of the European core team…

When it comes to scaling a B2B European company in the US, having a core European executive on the ground is crucial for success. We’ve…

3 min readDec 12, 2017

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“Do it yourself or don’t do it at all:” Why you have to send a key member of the European core team…

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Priscila Bala

Priscila Bala

One of @OctopusVentures team seeking unusually talented entrepreneurs. Based in NYC. Latina, mother, tea-lover.

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