Rob HallifaxIs Kickstarter Worth it? Data from 8 Kickstarter Campaigns Answers the QuestionI often hear two extreme opinions about Kickstarter.1d ago1d ago
Rob HallifaxMost Things are Normal. But the Edges Get the ClicksYou don’t often hear in the news about normal things. They don’t make interesting content.Jul 151Jul 151
Rob HallifaxFascinating Bullsh*t from ChatGPT (Unless Adam Savage Can Prove Me Wrong)As part of a speculative gorilla marketing idea, I wanted to send some of my record-breaking world’s smallest playing cards to Adam Savage.Jul 8Jul 8
Rob HallifaxWhy Brexit is Still Hurting My Small Business Every DayI don’t tend to talk about politics here, and this isn’t really a political post, but I wanted to share my experiences of the pain caused…Jul 1Jul 1
Rob HallifaxWhat it Feels Like to be a World Record HolderI recently became a world record holder. A bona fide Guinness World Record with a certificate and everything.Jun 24Jun 24
Rob HallifaxAre Repeat Kickstarter Backers as Important as I thought they were?A quick follow up to last week where I was looking at the backer data for my four playing card projects over the years.Jun 17Jun 17
Rob HallifaxAfter 8 Kickstarter Campaigns, is it the Same People Coming Back Each Time?As with anyone selling a product, I want to know as much as possible about who my customers are. When it comes to Kickstarter that means…Jun 101Jun 101
Rob HallifaxUsing ChatGPT for analysis of product feedback (and a warning)With customer surveys and questionnaires, often the most interesting insights come from the qualitative feedback in written text responses.Jun 3Jun 3
Rob HallifaxMy Last Kickstarter Campaign from Start to Finish. The Inside Story.Over the last couple of weeks I’ve been going back over almost a year of this blog and summarising my content. I’ve written two…May 27May 27
Rob HallifaxKickstarter — What Is It and Could It Make You Rich?Last week I wrote about the processes and mindset needed to successfully launch products via crowdfunding. My approach in fact applies…May 20May 20