Robert MezaDo you think Design Research is something that is overlooked or misunderstood?According to a great article by Erika Hall there are 9 rules of Design Research which I wanted to share below.Sep 1, 2023Sep 1, 2023
Robert MezaLearning the drivers of behavior change is something that is foundational to creating great…The more you do it, the more you will understand how to identify which of these drivers you can use to create the experiences you want for…Aug 31, 2023Aug 31, 2023
Robert MezaCan screen time Impact Kids Thinking and Attention Skills Later On in Life?A recent study in JAMA Pediatrics (Evelyn C. Law, MD et al 2023) looked at how watching screens (like TVs and tablets) as babies affected…Aug 30, 2023Aug 30, 2023
Robert MezaEthics in Behavior Change Matter!No one likes to be tricked into doing things or be the victim of a dark pattern.Aug 29, 2023Aug 29, 2023
Robert MezaSell the transformation people will experience (the change in behavior and the outcome) and NOT the…This is one of the most important lessons I’ve learned and one that I can share with you, working on employee and customer experiences for…Aug 28, 2023Aug 28, 2023
Robert MezaPsychological safety in organizations needs a holistic approach.In working on culture and employee experience, this subject is especially close to my work.Aug 25, 2023Aug 25, 2023
Robert MezaLearning the drivers of behavior change is something that is foundational to creating great…The more you do it, the more you will understand how to identify which of these drivers you can use to create the experiences you want for…Aug 23, 20231Aug 23, 20231
Robert MezaBehavior change is simple, but that does not mean it is easy!As a designer or business leader, your aim should be to help your customers, employees, or even yourself make better decisions.Aug 22, 20231Aug 22, 20231
Robert MezaCan you increase donations by applying some Behavioral Science?Many charities use behavioral science to help them make things easy, attractive, social, and timely — or something The Behavioural Insights…Aug 21, 2023Aug 21, 2023
Robert MezaHere are 4 behavior design principles that are simple to use!It is based on the EAST framework created by The Behavioural Insights Team.Aug 17, 20231Aug 17, 20231
