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Roger Dooley

Roger Dooley

A Nudge From The World’s Most Famous Prison

Getting the average person to donate money to a tourist attraction, no matter how historic, is a challenge. That’s doubly true for…

May 30, 2018

A Nudge From The World’s Most Famous Prison

May 30, 2018

Roger Dooley

7 Ways to Get Psyched & Ace Your Performance

By Roger Dooley

Aug 31, 2017

7 Ways to Get Psyched & Ace Your Performance

Aug 31, 2017

Roger Dooley
in
Psychology of Stuff

Unity: Robert Cialdini’s New 7th Principle of Influence

Two years ago, I spoke to Dr. Robert Cialdini, the “godfather” of persuasion science and the creator of the celebrated Six Principles of…

Sep 1, 2016

Unity: Robert Cialdini’s New 7th Principle of Influence

Sep 1, 2016

Roger Dooley

Magic Math: You Can Double Your Results in 43 Days

How would it change your business if you could get twice the leads, subscriptions, or sales from your website? Believe it or not, you can…

Oct 29, 2015

Magic Math: You Can Double Your Results in 43 Days

Oct 29, 2015

Roger Dooley

The Ultimate Laptop Bag: My Obsessive Quest For Perfection

While not quite a digital nomad, I do travel quite a bit for speaking engagements and personal trips. When I’m on the go, I want to be able…

Sep 19, 2015

The Ultimate Laptop Bag: My Obsessive Quest For Perfection

Sep 19, 2015

Roger Dooley
in
21st Century Gutenberg

Print vs. Digital: Another Emotional Win for Paper

Every year, consumers spend more time using digital devices. Every year, more media is consumed digitally. Naturally, advertising dollars…

Aug 6, 2015

Print vs. Digital:
Another Emotional Win for Paper

Aug 6, 2015

Roger Dooley

Want to Be More Attractive? Science Says Have a Drink

Study finds “beer goggles” work both ways

Apr 13, 2015

Want to Be More Attractive? Science Says Have a Drink

Apr 13, 2015

Roger Dooley

How The World’s Top Conversion Experts Seduce You Into Giving Up Your Email

These days, almost every website wants your email address. It might be for a newsletter, for blog updates, or special offers… whatever the…

Mar 31, 2015

How The World’s Top Conversion Experts Seduce You Into Giving Up Your Email

Mar 31, 2015

Roger Dooley

The Hidden Danger in Fancy Fonts — Bad for Sales, Bad for Your Health

Can the font used for important medical instructions affect how well patients follow them? Or whether visitors turn into customers?

Mar 29, 2015

The Hidden Danger in Fancy Fonts — Bad for Sales, Bad for Your Health

Mar 29, 2015

Roger Dooley

Roger Dooley

Author, speaker, Brainy Marketing at Forbes, #Neuromarketing blog, & Brainfluence book. Better marketing via brain & behavior research! http://rogerdooley.com

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