Sergey Yaroshevich – Medium

Sergey Yaroshevich

Sergey Yaroshevich

Доктор Хаус: лидерство, ошибка выжившего и пример для подражания.

Никогда не смотрел целиком доктора Хауса. Был интерес — чем же всё закончилось? — который до сих пор не удовлетворён. Поэтому я решил…

Jul 9, 2023

Доктор Хаус: лидерство, ошибка выжившего и пример для подражания.

Jul 9, 2023

Sergey Yaroshevich

Решение проблем методом системного подхода, переезд во Вроцлав или как я (почти) открыл портал в ад.

Вроцлав. Это прекрасный город на юге Польши. Глядя на карту, сразу становится понятно где вся энергия. Центр ограничен рекой со всех…

Jun 25, 2023

Решение проблем методом системного подхода, переезд во Вроцлав или как я (почти) открыл портал в ад.

Jun 25, 2023

Sergey Yaroshevich

3 creatives that left me speechless. 5 out of 5.

Every time I see marketing creatives I just analyze them and pass by. Yeah, most of them (99,999%) are similar. Maybe some UAMs watch them…

May 4, 2023

3 creatives that left me speechless. 5 out of 5.

May 4, 2023

Sergey Yaroshevich

4 out of 5. Old-fashioned borrowing. How creatives ramble back and forth.

This time I’m going to talk about borrowing in gaming. This one is really interesting. We are used to think that strong expertise in games…

Apr 24, 2023

4 out of 5. Old-fashioned borrowing. How creatives ramble back and forth.

Apr 24, 2023

Sergey Yaroshevich

Where to find ideas? №3. Top War. One concept — endless solutions.

This game is outstanding. I don't know for what is it — loyalty to the game or strange omission — but the way they operate with the only…

Apr 16, 2023

Where to find ideas? №3. Top War. One concept — endless solutions.

Apr 16, 2023

Sergey Yaroshevich

Where to find ideas? №2 Ants: Underground Kingdom. Setting masters.

This game does stand out. A lot of motion designers watch its hooks and tricks but only few mention it as a source of ideas. Today we’re…

Apr 3, 2023

Where to find ideas? №2 Ants: Underground Kingdom. Setting masters.

Apr 3, 2023

Sergey Yaroshevich

Where to find ideas? Top publishers to watch. №1 Kingdom Guard.

No surprises that a lot of UAs are either responsible for creatives idea generation, task management and process controlling. Sometimes…

Mar 28, 2023

Where to find ideas? Top publishers to watch. №1 Kingdom Guard.

Mar 28, 2023

Sergey Yaroshevich

Vampiremania!

Hey everybody! Today we are going to unveil vampire survivor games. As many know the game changer of Vampire Survivors was released on…

Feb 12, 2023

Vampiremania!

Feb 12, 2023

Sergey Yaroshevich

Standing on the shoulder of giants. Cradle of creative concepts.

Today we are going to look at very intriguing topic. As many know everything is borrowed. One publishers copy another. But what is the…

Feb 3, 2023

Standing on the shoulder of giants. Cradle of creative concepts.

Feb 3, 2023

Sergey Yaroshevich

Angry Birds use best practices? Good & bad approaches.

Today I’m going to deconstruct Rovio marketing approaches together with Apptica.com.

Jan 18, 2023

Angry Birds use best practices? Good & bad approaches.

Jan 18, 2023

Sergey Yaroshevich

Sergey Yaroshevich

Head of User Acquisition with 4,5+ years of experience. Talking about creatives, UA and related. LI: https://www.linkedin.com/in/sergey-yaroshevich-911921154/

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