shraddha SharmainOne ImpressionEssential KPIs for measuring an influencer marketing campaignMarketing activities can have different types of outcomes: leads, visitors, visibility or engagement. Each marketing campaign needs to…Oct 12, 2018Oct 12, 2018
shraddha SharmainOne ImpressionThe Depth and Breadth of Digital InfluencingYou might have heard of Larry Weber, the American entrepreneur. If you haven’t, Google up his book “Marketing to the Social Web” to find…Oct 11, 2018Oct 11, 2018
shraddha SharmainOne Impression5 Reasons why influencers prefer long-term relationships.The Internet is a highly influential tool in the world of Integrated Marketing Communications. Influencer Marketing, too like all channels…Oct 10, 2018Oct 10, 2018
shraddha SharmainOne Impression5 influencer marketing trends to watch out forPeople are increasingly downloading ad blockers and ignoring traditional radio and TV commercials. At the same time, they’ve come to trust…Oct 8, 2018Oct 8, 2018
shraddha SharmainOne ImpressionReasons why brands should work with influencersInfluencer Marketing is bigger than ever, influencers are increasingly having more and more important role in brand development and…Oct 4, 2018Oct 4, 2018
shraddha SharmainOne ImpressionContent marketing mistakes to avoidContent marketing is one of the best ways to generate leads and then sales for your business, in fact, it is one of the most effective and…Oct 1, 2018Oct 1, 2018
shraddha SharmainOne ImpressionBrand Weekly with Aman Arora, Co-founder at KeventersIt’s almost rare to come across brands that saw history playing along with them and yet they survived. One such brand is Keventers. From…Sep 26, 2018Sep 26, 2018
shraddha SharmainOne ImpressionEffective ways to market yourself as an influencerEvery industry has influencers be it fashion, health, food, fitness, lifestyle, travel… Anything you can think of under the sun. These are…Sep 24, 2018Sep 24, 2018
shraddha SharmainOne ImpressionTips to market yourself as an influencer!Every industry has influencers be it fashion, health, food, fitness, lifestyle, travel… Anything you can think of under the sun. These are…Sep 24, 2018Sep 24, 2018
shraddha SharmainOne ImpressionWhy influencer marketing is taking over digital adsInfluencer marketing has been trending for quite some time now, just like digital ads were pioneering (given their predecessors the print…Sep 20, 2018Sep 20, 2018
