Have you ever had a day in a business where one minute you’re elevated, on top of the world and next minute you’re back on the ground?

Yeah, me too!

Owning a business brings so many ups and downs. All in one day. Sometimes within a few minutes.

As an…

Every year comes to an end. Obviously.

But does every year end happily? Not so obvious.

For me, I always find the good within the bad. It doesn’t matter how many bad things have happened, my year will always be great.

How can I say this?

I’m the type of…

How we define success is important. You can’t let others define your own idea of success because success means differently to different people.

Nobody goes through life wanting to fail. But there are people who are going around winning in life or winning in business but still feel they’re not…

October has seen horrendous job cuts to my local community. Even the last major steelworks in Scotland is closing down. All due to the government. And it’s happening all over the world.

I don’t know why it’s the government’s fault. I read a headline somewhere. I don’t let myself get…

We all wonder how to get more customers and more leads landing on our laps all the time, right? What if we don’t need more leads or even more customers? …

Featured image using CC (reynermedia) — https://flic.kr/p/ifz6wb

If you’re a small business, looking to increase sales and profit, this article is for you.

I’m always looking to keep marketing simple, especially when explaining my processes when helping a business grow their revenue through online marketing tactics.

The magical number of…

“I don’t see the point of reading all these self-help books,” my friend said.

Me, “I like learning.”

“But it’s all common sense, you already know the answer,” my friend explained.

Me, “Common sense isn’t that common and if I learn just one new thing from each book, isn’t it…

Nick Richards on Flickr — https://flic.kr/p/tUo5Z

All year round your LinkedIn contacts have had a chance to say hello, start a conversation, build a relationship and maybe, even drum up some new business opportunities.

Instead, all you get is a Christmas message which is sent to everyone on their list, wishing you all the best and success for 2015.

It’s lazy marketing at it’s best.

I appreciate the message, I really do. But honestly, it’s a waste of your valuable marketing time.

Steven Sefton is a Web & Digital Director for Think Zap by day and pretty much the same at night. He loves business, marketing and reading. For more about Steven, subscribe to his blog here.