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Decoding the Unseen: How Survivorship Bias Affects Our Understanding of Success

Decoding the Unseen: How Survivorship Bias Affects Market Research and Our Understanding of Success.

Jan 16, 2023

Survivorship bias is a cognitive bias that occurs when people tend to focus on the success stories of specific individuals or groups while ignoring those who failed or didn’t make it. This bias can lead to an overestimation of the chances of success, as people tend to overestimate the abilities or characteristics that contributed to the success of the survivors while ignoring the role of luck or the characteristics of those who didn’t make it. In other words, it’s a bias that leads people to foc

Jan 16, 2023

Sumit

Market Research Methods

Surveys: Capturing Consumer Insights

Jul 4, 2023

Jul 4, 2023

Sumit

Introduction to Market Research

Understanding the Importance of Market Research

Jul 3, 2023

Jul 3, 2023

Sumit

Growth-Share Matrix

The Boston Consulting Group (BCG) Growth-Share Matrix is a tool used by companies to assess the potential of their business units or…

Feb 16, 2023

Feb 16, 2023

Sumit

Predicting the Future: How Market Estimation Can Help Your Business Succeed

In today’s business landscape, companies need to be strategic and data-driven to stay competitive. One of the most critical aspects of this…

Feb 15, 2023

Market estimation is a critical process for businesses that want to succeed in today’s competitive landscape. By forecasting the size, growth, and potential of a particular market, businesses can make informed decisions about product development, pricing, distribution, and marketing. With the right techniques and data, businesses can stay ahead of the competition and capitalize on emerging opportunities, leading to long-term success.

Feb 15, 2023

Sumit

Market research reports

Market research reports are used by businesses and organizations to gather information about a specific market or industry. These reports…

Feb 6, 2023

Feb 6, 2023

Sumit

The Boston Consulting Group’s Growth-Share Matrix: Understanding and Implementing a Powerful…

The Boston Consulting Group (BCG) Growth-Share Matrix is a tool used by companies to assess the potential of their business units or…

Feb 6, 2023

Feb 6, 2023

Sumit

Making Sense of Price’s Law: A Guide to Understanding the Distribution of Output

Price’s law is a statistical principle that states that the number of individuals in a group who have a certain level of productivity is…

Feb 6, 2023

Feb 6, 2023

Sumit

The Blueprint for Growth-Maslow’s Hierarchy of Needs

The Blueprint for Growth: Exploring the Relevance of Maslow’s Hierarchy of Needs in Today’s Society, Personal and Professional Development…

Jan 21, 2023

The Blueprint for Growth-Maslow’s Hierarchy of Needs

Jan 21, 2023

Sumit

The Trust vs Protection Dilemma: A Fable of Choices

Once upon a time, in a vast green meadow, there lived a flock of sheep who were led by a fierce and protective sheepdog named Max. Max was…

Jan 15, 2023

Jan 15, 2023

Sumit

Sumit

Market Research Consultant | Marketing Professional | Leader Writing: Market Research, Marketing, Business & Financial Freedom Linkedin.com/in/sumitkakade

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