SupercrosskingTo qualify or quantify mass media researchExplain how and why each of the methods in your articles produced valid contributions to the mass communication field.Nov 14, 2021Nov 14, 2021
SupercrosskingStrengths and Weakness of McLuhan’s Technological DeterminismDr. S. Devika defines “technological determinism as a reductionist theory that presumes that a society’s technology drives the development…Oct 23, 2021Oct 23, 2021
SupercrosskingHow to apply the Elaboration likelihood modelWhat is the elaboration likelihood model (ELM)? The ELM states that there are two ways information is processed. One way information is…Sep 21, 2021Sep 21, 2021
SupercrosskingApplying the two step flow theoryThe two step flow theory suggests that media messages are transmitted through mass media to influencers. Those messages are interpreted by…Sep 11, 2021Sep 11, 2021
SupercrosskingResistant to media influence is futile!In today’s society, people are inundated with media from a plethora of mediums with a variety of backgrounds and different types of…Aug 26, 2021Aug 26, 2021
SupercrosskingDouble Tree social media profiles and brand voiceWhile the parent company Hilton has a plethora of hotel brands, the DoubleTree brand provides a warm welcome to its visitors. The…Dec 1, 2019Dec 1, 2019
SupercrosskingInfluencer Marketing powered by Monster EnergyMonster Energy is an energy drink introduced by Monster Beverage Corporation, formerly Hansen Natural Company back in April of 2002. ¹Nov 20, 2019Nov 20, 2019
SupercrosskingBusiness Ethical guide for Monster EnergySome might argue that there are no ethics in business. Especially when you see some of the egregious acts done by some of the largest…Nov 15, 2019Nov 15, 2019
SupercrosskingListening to GoPro’s Inbound Marketing & Social DiscussionsGoPro is an American company that manufactures action cameras and develops its own mobile apps and video-editing software to be used with…Nov 8, 2019Nov 8, 2019
