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Swaile Du

Swaile Du
in
Marketing in the Age of Digital

The butterfly effect caused by a coffee cup

Starbuck #WhiteCupContest in 2014 has had far-reaching impact than marketers’ imagination.

Apr 24, 2022

The butterfly effect caused by a coffee cup

Apr 24, 2022

Swaile Du
in
Marketing in the Age of Digital

Has your brand seized the opportunity in the post-pandemic period?

Five most important trends you need to know about digital marketing in 2022.

Apr 18, 2022

Apr 18, 2022

Swaile Du
in
Marketing in the Age of Digital

What happens if marketers cannot track their customers?

What should marketers do in the face of tightening customer privacy policy trends?

Apr 10, 2022

What happens if marketers cannot track their customers?

Apr 10, 2022

Swaile Du
in
Marketing in the Age of Digital

The era of mobile has already arrived!

Mobile marketing is the art of marketing your business to appeal to mobile device users. Todays’ infographic is going to show you:

Apr 3, 2022

The era of mobile has already arrived!

Apr 3, 2022

Swaile Du
in
Marketing in the Age of Digital

Don’t be the first or last one to respond to the humanitarian crisis

Starbucks takes mild and no-fault reactions to the Russia-Ukraine conflict

Mar 27, 2022

Don’t be the first or last one to respond to the humanitarian crisis

Mar 27, 2022

Swaile Du

Watch Out! Be Careful about the Marketing Strategy during the Politically Sensitive Period!

In times of war, there is no perfect marketing and advertising strategy, but marketers should avoid some obvious mistakes.

Mar 20, 2022

Watch Out! Be Careful about the Marketing Strategy during the Politically Sensitive Period!

Mar 20, 2022

Swaile Du
in
Marketing in the Age of Digital

HoNo big marketing campaign works for the coffee shop industry

Blue Bottle still works well in its digital marketing by using content marketing and leveraging with other brands to strength its…

Mar 6, 2022

HoNo big marketing campaign works for the coffee shop industry

Mar 6, 2022

Swaile Du
in
Marketing in the Age of Digital

Oh God, Is This Beauty Real? I am going to fall in LOVE!

NFTs and Metaverse are just part of the story in digital marketing. The Other Half Belongs to Virtual Idols.

Feb 28, 2022

Oh God, Is This Beauty Real? I am going to fall in LOVE!

Feb 28, 2022

Swaile Du
in
Marketing in the Age of Digital

Tap the screen six times to get a Starbucks!

No Flashy Design, Just Straight Experience.

Feb 20, 2022

Tap the screen six times to get a Starbucks!

Feb 20, 2022

Swaile Du
in
Marketing in the Age of Digital

Am I a rational and indifferent “ROCKSTAR”?

The Fascinate Test tells me that I am a Rockstar. And YES! I am a Rockstar.

Feb 13, 2022

Am I a rational and indifferent “ROCKSTAR”?

Feb 13, 2022

Swaile Du

Swaile Du

Slash/ Creator/ Photographer/ Bartender/ Advertising Enthusiast/ NYU IMC Grad Student/ ZJU Double Majors — Welcome to my personal blog!!!

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