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The CSI Group

The CSI Group

The Power of Social Proof for Brands

Social proof can be one of the mightiest weapons in your marketing arsenal, but it can also backfire if you’re not careful.

Mar 11, 2019

The Power of Social Proof for Brands

Mar 11, 2019

The CSI Group

Can You Balance Data and Creativity to Create Better Marketing Campaigns?

In the marketing world, there is a huge, ever-growing divide between creativity and data-driven marketing.

Mar 4, 2019

Can You Balance Data and Creativity to Create Better Marketing Campaigns?

Mar 4, 2019

The CSI Group

How to Create Dynamic Video Ads for a More Personalized Brand Experience

Feb 14, 2019

Feb 14, 2019

The CSI Group

How to Create a Data-Driven Video Strategy that Makes an Impact

Customer data is abundant these days. Some even say it’s overabundant. There is no shortage of ways to find, collect, analyze, and utilize…

Feb 5, 2019

How to Create a Data-Driven Video Strategy that Makes an Impact

Feb 5, 2019

The CSI Group

Are Micro-Influencers Right for Your Brand?

Micro-influencers offer the potential for your brand to connect with a niche audience without costing your entire marketing budget.

Jan 18, 2019

Jan 18, 2019

The CSI Group

Creating Meaningful Branded Experiences in the Attention Economy

Jan 11, 2019

Creating Meaningful Branded Experiences in the Attention Economy

Jan 11, 2019

The CSI Group

The Purpose of Company Culture Videos (and 4 Stellar Examples)

None of us are strangers to the term “company culture.” But it’s not just some fancy buzzword. It’s something that has a far-reaching…

Jan 11, 2019

The Purpose of Company Culture Videos (and 4 Stellar Examples)

Jan 11, 2019

The CSI Group

Making Company Culture the Heart of Your Marketing Program

Company culture can be one of the sharpest arrows in a marketer’s quiver. It’s an extension — or perhaps the source — of your brand’s…

Dec 28, 2018

Making Company Culture the Heart of Your Marketing Program

Dec 28, 2018

The CSI Group

Yes, You Need to Start Listening to What People Say About Your Brand

What a time it is to be alive and in the marketing business, huh? With over 4 billion Internet users worldwide (over 3 billion of whom are…

Nov 23, 2018

Nov 23, 2018

The CSI Group

5 Pivotal Video Marketing Trends Brands Can’t Afford to Ignore

When it comes to building your brand, you can’t sleep on video content. At this point, continuing to do so could actually be detrimental to…

Nov 15, 2018

5 Pivotal Video Marketing Trends Brands Can’t Afford to Ignore

Nov 15, 2018

The CSI Group

The CSI Group

The CSI Group is a leading independent B2B demand marketing and creative agency in northern NJ. Learn more at thecsigroup.com

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