Lewis HollandinDiscountIFSports Merchandise price slashing costs the industry over £100mNFL & UK Football merchandise price reductions account for over £50m per annumJan 4, 2018Jan 4, 2018
Lewis HollandinDiscountIFDiscountIF Integration Case Study: Interview with Retail & Sports Systems“(Implementation) in under one hour!”Nov 8, 2017Nov 8, 2017
Lewis HollandinDiscountIFBarnsley had the best online kit launch for 17/18 seasonThere have been some interesting launches this summer, and a lot of attention has been focused on the channel & method of launching the kitJul 19, 2017Jul 19, 2017
Lewis HollandinDiscountIF6 emojis to describe a new trend in football promotions!I really enjoyed writing an article recently about some of the awesome promotional campaigns we observed from football clubs merchandise…Jun 20, 2017Jun 20, 2017
Lewis HollandinDiscountIFChelsea WIN it, or maybe not quite!?We’ve been writing a series of articles analysing how clubs are performing when it comes to converting their audiences into monetary terms…Jun 12, 2017Jun 12, 2017
Lewis HollandinDiscountIFFinally, a promotion I liked by Manchester United!The other day I attended a talk by one of the founders of Gett taxi app (they are probably no.2 or no.3 after UBER/Lyft), and he referred…May 29, 20171May 29, 20171
Lewis HollandinDiscountIF4 questions answered about the DiscountIF Merchandise LeagueA few days ago we published The DiscountIF Football Merchandise League, a table scoring which clubs are doing best in online merchandise…May 15, 2017May 15, 2017
Lewis HollandinDiscountIFI’m currently in 2730 th position in the queueIt’s that time of the season again, THE PLAYOFFS aka the queue.May 9, 2017May 9, 2017
Lewis HollandinDiscountIFThe DiscountIF Football Merchandise LeagueAn index a day helps…May 8, 2017May 8, 2017
Lewis HollandinDiscountIFBy ‘just’ changing a banner, I increased revenues by over £2mFollowing university, my career followed an interesting path within online gaming. As an industry it is interesting to work within because…Apr 26, 2017Apr 26, 2017
