Information on different categories of people for graphic communication, website and information designers including free reusable infographic

Notes

Photograph shows a lot of different types of people walking across a main road crossing using a light blue duotone

Introduction

Who do designers design for?

Why bother with accessible and usable graphic communication design?

Information on people and related issues

Age

Children, 4–12 years old

  • 534 million people (8.69%) in the world are children aged 5–9. 1 person in 11 people worldwide is aged 5–9 years old (World Health Organisation, 2001).
  • 1,278,982.063 billion people (16.93%) are aged 5–14 years old in 2017 worldwide. The world population in 2017 was 7,550,262.101 billion (United Nations, 2017).

Teenagers, 13–19 years old

  • 596,816.289 million people (7.9%) are aged between 15–19 years old in 2017 worldwide, the world population in 2017 was 7,550,262.101 billion (United Nations, 2017).
  • In 2012, the U.S. population was approximately 309 million. About 20.6 million, or 6.6%, were children in the 10–14 age range, and 21.2 million, or 6.9%, are in the 15–19 age range (United States Census Bureau, 2012). So that is about 13% of people in the U.S.A. in 2012 were aged 10–19 years old.

General people, 20–45 years old

  • 2,788,121.887 billion people (36.92%) were aged between 25–44 years old in 2017 worldwide. The world population in 2017 was 7,550,262.101 billion (United Nations, 2017).
  • 81% (56.7 million people) of people in 2010 in the U.S.A. had no form of disability. (United States Census Bureau, 2012).
  • About 17% (11 million people) of people in the U.K. in 2014 were classed as disabled with a limiting long-term illness, impairment or disability. (GOV UK, 2014).
  • The number of people in 2014 in the U.K. aged between 20–44 years old (males and females combined) is 21,447,534 million (33.2%) (Office for National Statistics, 2016).

Middle-aged adults, 45–59 years old

  • 1,246,154.578 billion people (16.5%) were aged between 45–59 years old in 2017 worldwide. The world population in 2017 was 7,550,262.101 billion (United Nations, 2017).
  • Due to improvements in lifestyle, 28% of the world’s population between the years of 2000–2025 will be aged 45 and older (World Health Organisation, 2001).
  • Three common conditions of ageing eyesight are the loss of light, inability to focus, and visual field loss (Pettengill, 2014). Reduced contrast sensitivity and colour perception also occur.

Older adults, 60 years old+

  • 962,263.476 million people (12.74%) were aged 60+ years old in 2017 worldwide. The world population in 2017 was 7,550,262.101 billion (United Nations, 2017).
  • The number of people in the U.K. who are elderly is increasing, and we are living longer, the percentage of the population aged 65 and over increased from 15% in 1984 to 16% in 2009, an increase of 1.7 million people. This trend is projected to continue. By 2034, 23% of the U.K. population is projected to be aged 65 and over (Office for National Statistics, 2010). Women born in 2030 are expected to live until they are 85.3 years, and men until 82.5 years old (Vasilis et al., 2017).
  • From 2000 until 2050, the world’s population aged 60 and over will more than triple from 600 million to 2 billion (World Health Organisation, 2011).
  • Three common conditions of ageing eyesight are the loss of light, inability to focus, and visual field loss (Pettengill, 2014). Reduced contrast sensitivity and colour perception also occur.
  • About a third of people who are 60 or older have some hearing loss (WebMD, 2017).
  1. Motion capability — reach and stretch, locomotion and dexterity.
  2. Sensory capability — vision and hearing.
  3. Cognitive capability — communication and intellectual function.

Dyslexia

Definition

Statistics

  • 1 in 10 people worldwide show some signs of dyslexia (528 million people, 10%) (Pennington, 1991).

Issues

Aphasia

Definition

Statistics

  • 0.06% (5.7 million) people worldwide can have aphasia. Up to 38% (2 in 5 people) of stroke survivors can have aphasia. 15 million strokes occur worldwide every year (Australian Aphasia Rehabilitation Pathway, 2020).
  • 33% of people in the U.S.A. (3 in every 9 people) who have a stroke, get Aphasia (The National Aphasia Association, 2016).

Issues

Vision impairment

Definition

Statistics

  • 253 million people (3.35%) worldwide have a vision impairment (World Health Organization, 2017). The world population in 2017 was 7,550,262.101 billion (United Nations, 2017).
  • 1 in 30 people in the U.K. has some visual impairment. In 2008 there were an estimated 1.8 million people (30%) living in the U.K. with some visual impairment (moderate, severe or total blindness) (Access Economics, 2009).
  • 1 person in 6 Americans (17%), 45 years of age or older, representing 16.5 million middle-aged and older adults, report some form of vision impairment even when wearing glasses or contact lenses (The Lighthouse Inc., 1995).

Issues

Colour blindness

Definition

Statistics

  • Colour blindness (colour vision deficiency, or CVD) affects approximately 1 in 12 men (8%) and 1 in 200 women (0.5%) worldwide.
  • In Britain, this means that there are approximately 2.7 million colour blind people (about 4.5% of the entire population), most of whom are male (Colour Blind Awareness, 2016).

Issues

Arthritis

Definition

Statistics

  • In the U.S.A., 1 in 4 people (25%) aged 18+ suffer from arthritis (Barbour, 2017). Arthritis affects 1 in 4 people (25%, over 120 million people) of all people in the European Union (EULAR, 2017).
  • In 2010–2012, 52.5 million adults in the U.S.A. (22.7% of all adults) had doctor-diagnosed arthritis, and 22.7 million (9.8%) had arthritis-attributable activity limitation (Centers for Disease Control and Prevention, 2013). Arthritis affects about 1 in 4 adults (adults are classed as 18+ years old in this study) (Barbour, 2017).
  • Arthritis is more common among adults aged 65 years or older, but people of all ages (including children) can be affected.

Issues

Text and numerical illiteracy

Definition

Statistics

  • 14.7% of people worldwide are illiterate. The global literacy rate for all people aged 15 and above is 86.3%. The rate varies throughout the world with developed nations having a rate of 99.2% (2013); Oceania having 71.3%; South and West Asia had 70.2% (2015) and sub-Saharan Africa at 64.0% (2015) (UNESCO, 2015).
  • Over 75% of the world’s 781 million illiterate adults are found in South Asia, West Asia and sub-Saharan Africa and women represent almost two-thirds of all illiterate adults globally (Wikipedia, 2017).
  • 1 in 6 people in England (16%, 5.2 million adults) are classified at entry level 3 or below (this means their literacy is below the level expected of an eleven-year-old) (Department for Education and Skills, 2003).

Issues

Digital illiteracy

Definition

Statistics

  • The number of smartphone users in 2017 was 2.32 billion (30%) (Statista, 2016) the total population in 2017 was 7.55 billion. (United Nations, 2017).
  • The number of internet users in 2016 was 3.42 billion (45%) (Internet Live Stats, 2017) the total population in 2016 was 7.46 billion (United Nations, 2017).
  • In 2011, the EU Kids Online conducted a study that examined the number of time children in Europe spent on the computer. It was found that roughly 85% of European children use a computer without the supervision of a teacher or parent, showing that these children have acquired some form of digital literacy (Matyjas, 2015).
  • 12 million adults (25%) in the U.K. are incapable of completing five basic online tasks (Arnett, 2015).
  • 5.9 million adults (11%) in the U.K. have never used the internet (Office for National Statistics, 2015).

Issues

Education level

Prior experience (knowledge level)

  • Amateur.
  • Intermediate.
  • Expert.

Psychology

Tiredness

Motivation

Stress

Time pressure

Appeal

The designers’ or clients’ objectives for the success of the design project

Conclusion

Free infographic

References

About the author

--

--

--

We do book design, illustration, typesetting, to usability, and much more. Visit our website https://www.userdesignillustrationandtypesetting.com.

Love podcasts or audiobooks? Learn on the go with our new app.

Get the Medium app

A button that says 'Download on the App Store', and if clicked it will lead you to the iOS App store
A button that says 'Get it on, Google Play', and if clicked it will lead you to the Google Play store
User Design, Illustration and Typesetting

User Design, Illustration and Typesetting

We do book design, illustration, typesetting, to usability, and much more. Visit our website https://www.userdesignillustrationandtypesetting.com.

More from Medium

How to Advocate and Articulate User Experience!

Simple UX solutions to increase daily retention and engagement

Reflecting on research projects