Verena Liedgens – Medium

Verena Liedgens

Verena Liedgens

#6 Making it Real: Going from Idea to Prototype

One of the hardest parts of building a social enterprise is how to actually start. And by starting, I don’t mean how to write a business…

Nov 19, 2018

#6 Making it Real: Going from Idea to Prototype

Nov 19, 2018

Verena Liedgens

#5 When a good value proposition is not good enough

Agruppa had a very clear value proposition from the start: Mom-and-Pop shops using our service would save money and have an easier life…

Jul 19, 2018

#5 When a good value proposition is not good enough

Jul 19, 2018

Verena Liedgens

#4 The real cost of measuring social impact for an early-stage startup

Raising funds for Agruppa, a Bogota-based social enterprise, was a constant battle, especially at the beginning with little or no traction…

Jul 7, 2018

#4 The real cost of measuring social impact for an early-stage startup

Jul 7, 2018

Verena Liedgens

#3 How we raised nearly $1M for our social enterprise in Colombia

The success of a startup is not directly proportional to the amount of investment raised during its lifetime. For all the billions of…

Jul 7, 2018

#3 How we raised nearly $1M for our social enterprise in Colombia

Jul 7, 2018

Verena Liedgens

#2 The Agruppa Model: Assumptions vs. Reality

Every business is built on assumptions at the start. In this post we would like to share more details about the Agruppa business model and…

Jul 2, 2018

#2 The Agruppa Model: Assumptions vs. Reality

Jul 2, 2018

Verena Liedgens

#1 Why we closed down our social enterprise

In January 2018 we decided to close our company, Agruppa.

Jul 1, 2018

#1 Why we closed down our social enterprise

Jul 1, 2018

Verena Liedgens

Verena Liedgens

Social entrepreneur without an enterprise. Co-Founder of Agruppa. Passionate about food, business model innovation and using markets for a more inclusive future

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