May 7How To Get More Sales: Email Marketing & Email AutomationAutomation emails are really to potential customers that are interested in your product already. They abandoned the actions because of various situations in their lives. The email is just a gentle reminder to say….Hello, are you still interested. How many times have you clicked on such an email because you…4 min read4 min read
Apr 9Member-onlyHow To Optimize Your Ecommerce Store With AI in 2023I have to tell you…I have been playing in AI and having so much fun while working. It used to take me so long to think of ideas for all the blogs I write (for clients as well) and then keep optimizing online stores for better SEO and traffic. Google has turned us all a bit upside down in 2022 with the new guidelines to ranking on Google. Although, they have been talking about improvements for years and now it actually happened.E Commerce Business5 min readE Commerce Business5 min read
Mar 18Member-onlyWhy Should You Use Videos as an eCommerce Business?Here are a few quick facts: 232 million people in the U.S. watch online videos every day. Merely mentioning the word ‘video’ in an email subject line, the click-through rate increased by 13%. Your engagement will increase by 33% on Facebook. Nearly 50% of all video is viewed on a mobile device. Internet video traffic will…Ecommerce8 min readEcommerce8 min read
Mar 4Member-onlyHow To Launch a New Business — Do You Need To Trademark Your Business?To Trademark or Not — that is the question we all have in business. I am grappling with the same question and also when and what we can trademark because I have launched a new Shopify store — Kalaharigold.com! I am importing Marula Oil for skincare from Namibia. This is…11 min read11 min read
Feb 20Member-onlyAI is taking over the world — Truth or Myth.The fear of technology taking over the world and our jobs has been a popular topic for decades. Many people were skeptical and scared when computers became more advanced and artificial intelligence started to take shape. …3 min read3 min read
Jan 14Member-onlyHow do you get more traffic to your online store?It essentially all comes down to information, consistency, authenticity and showing up. BUT here is the secret — it is never FAST, no matter how much money you fling at it. It takes time to build a relationship with your customers. I mean, you don’t meet somebody for coffee and…Ecommerce8 min readEcommerce8 min read
Dec 17, 2022Member-onlyAre you ready? Last minute end-of-year tips…And it has nothing to do with Christmas shopping… I feel the pressure of the year ending, and I still have so much to DO! And then we have the holiday extra stress to cope with…(secret — I still need to do my Christmas shopping). Are you ready for the…Tips For Business Owners2 min readTips For Business Owners2 min read
Nov 27, 2022Member-onlyMoney, Money, Money…makes the world go around!Money, Money, Money…makes the world go around! In my Shopify book, ‘Shopify Made Easy’, part of my chapter for ‘Integrating Payments in Shopify’ is about the flow of money. How to get paid, who is charged what, and why so many fees, etc. …Money Mindset4 min readMoney Mindset4 min read
Nov 19, 2022Member-onlyIt is the little things in life that make a difference.It is the little things in life that make a difference. As you know, I have been traveling lately. When I entered the USA, I did not pick up my bag before passing through passport control. I assumed my bag would follow me to Houston. United airlines made sure I…Tools3 min readTools3 min read
Aug 16, 2022Member-only7 Top Secrets You Need To Know To Get Unstuck In Your BusinessWhat can you do to move your business forward when you feel stuck? Starting with an idea is one of the biggest challenges. Being exposed to so many ideas of how to go about things and always thinking that you should launch your idea only when it is perfect. There is also the issue of not knowing how to formulate a process for…7 min read7 min read