Vimal Rai – Medium

Vimal Rai

Vimal Rai

How to get your Brand Buzzing

If you search for the “Holy Grail of Marketing”, you’ll realize one very important thing: there is no consensus on exactly what it is. I…

Mar 30, 2020

Mar 30, 2020

Vimal Rai

How to Own Your Customer — Introducing a new business paradigm: B4C

I was reading this article (link below) about hotel distribution and revenue strategy. 3 words hit me like a bolt of lighting:

Mar 28, 2020

How to Own Your Customer — Introducing a new business paradigm: B4C

Mar 28, 2020

Vimal Rai

What I learnt by going Viral on LinkedIn

Have you had a post go viral? I’ve had posts with tens of thousands of views but just recently had my first one that crossed 200k views. I…

Mar 27, 2020

What I learnt by going Viral on LinkedIn

Mar 27, 2020

Vimal Rai

Social Selling is About the Buying (Not Selling)

Perhaps you’ve worked in retail and experienced the following conversation. Or more likely, been the buyer in a retail store:

Mar 26, 2020

Social Selling is About the Buying (Not Selling)

Mar 26, 2020

Vimal Rai

3 Truths About Customer Experience

If you follow me, you might know that I post quite a bit about Customer Experience. Given my background in a high-touch industry like…

Mar 25, 2020

3 Truths About Customer Experience

Mar 25, 2020

Vimal Rai

We don’t need no, social media…

I’d made a mistake. My mistake was to tell a sales guy about Social Selling. What did I expect? After all, he represented one of the top…

Mar 24, 2020

We don’t need no, social media…

Mar 24, 2020

Vimal Rai

Why we need a (new) blueprint for the Future of Customer Experience

The following blog was guest written by me for the Airports Council International blog, in advance of their ACI Customer Experience Global…

Mar 23, 2020

Why we need a (new) blueprint for the Future of Customer Experience

Mar 23, 2020

Vimal Rai

How to Focus on Customer Excellence in Travel, Retail and Aviation

This morning I read an interesting article from a friend and colleague in the industry, Kevin Brocklebank, about whether duty free will…

Mar 23, 2020

How to Focus on Customer Excellence in Travel, Retail and Aviation

Mar 23, 2020

Vimal Rai

The Future of Inflight Retail — Part 3

Part 1 of this series had set the scene around inflight retail today and ended by asking some very fundamental questions, chief of which…

Mar 22, 2020

The Future of Inflight Retail — Part 3

Mar 22, 2020

Vimal Rai

The Future of Inflight Retail — Part 2

Part 1 of this series on the Future of Inflight Retail set the scene for an in-depth view into this very unique retail channel called “…

Mar 21, 2020

The Future of Inflight Retail — Part 2

Mar 21, 2020

Vimal Rai

Vimal Rai

Passionate about customer and travel experience | Travel Retail Innovator | Social Media Marketing | TravelTech & Startup Mentor| World Traveller

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