Vishnu VankayalainCustomerLabsOptimising paid campaigns with a data-driven full-funnel marketing approachOne of our client from the higher education industry uses PPC campaigns to generate leads, over the years they’ve been spending at least a…Feb 28, 2019Feb 28, 2019
Vishnu VankayalainCustomerLabsData-driven marketing case study for early-stage SaaSA day doesn’t go by without a roadblock whether it’s a non-performing content, hit on the conversion goals, drop in the conversion rates…Feb 27, 2019Feb 27, 2019
Vishnu VankayalainHackerNoon.com5 Data Driven Marketing Metrics for SaaS BusinessesSaaS businesses digital marketing efforts are increasingly becoming competitive and to sustain this game marketers need to adopt…Dec 28, 2018Dec 28, 2018
Vishnu VankayalainCustomerLabsThe average customer and the art of building products for themB2B Technology adoption is far slower and this defines the Tech companies success predominantly.Sep 20, 20181Sep 20, 20181
Vishnu VankayalainCustomerLabsAutomating full funnel personalised retargeting across channelsEvery marketers wants to show personalised ads to their customers. This article suggests ways to automate it with a few clicks.Apr 5, 2018Apr 5, 2018
Vishnu VankayalainCustomerLabsMartech 2.0 — Rise of Marketing operations and Marketing data lakeThe next decade will demand more from digital marketers, to provide better experience they will rely on marketing data lake.Nov 1, 2017Nov 1, 2017
Vishnu VankayalainCustomerLabs5 Productivity tools that digital marketers simply loveThe technology advancement and marketing automation have given rise to an endless amount of tools to marketers which makes their life…Sep 29, 2017Sep 29, 2017
Vishnu VankayalainCustomerLabsNo coding needed to track form submit events in Google AnalyticsTracking form submits and sending the data to your marketing tools is essential to establish personalized communication with your…Jul 9, 2017Jul 9, 2017
Vishnu VankayalainCustomerLabsHow to build an effective SaaS behavioral drip campaignA step by step guide to create and execute awesome drip campaign for your SaaS app.May 8, 2017May 8, 2017
Vishnu VankayalainCustomerLabsIn 10 minutes — How to Send Data from Instapage to Salesforce, HubSpot, Freshsales, Intercom, Slack…Send data to various tools without writing a single line of code using Customerlabs Action RecorderNov 21, 2016Nov 21, 2016
