Founder of www.fullcycleproduct.com and voyagent.io. Fractional CTO, Product Strategy Consultant, Executive Coach, Author, Public Speaker
Most feature ideas turn out to have little or no impact on important metrics. For every feature idea we have, we identify which metric the feature is intended to affect — and brainstorm at least five different ideas that could also affect that metric. More often than not, this uncovers a simpler way to achieve the same thing.
…oudest. Everyone on your team is giving their opinion of how they think the user thinks or behaves. What the users actually tell you should trump all opinions in your organization. Gathering good user input is difficult, but critical. Surveys, focus groups, support tickets, socia…
te and asking the committee for their de…t your proposed solution to other members of the team. This step is the crux of the entire process. By doing your homework and coming forth with a proposed solution, you frame the conversation around your proposal. You aren’t starting with a blank slate and asking the committee for their designs, you are improvin…