How To Get Blue Tick on Instagram

Socialpro.uk
4 min readJul 22, 2024

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Instagram’s blue tick, also known as the verification badge, is a symbol of authenticity and recognition. It indicates that an account is the authentic presence of a notable public figure, celebrity, or global brand. Many users aim to get this verification to enhance their credibility and visibility on the platform. However, the process involves more than just amassing a large number of followers. Understanding the criteria and the application process can significantly increase your chances of receiving the coveted blue tick.

Importance of the Blue Tick on Instagram

Having a blue tick on Instagram comes with several advantages. It builds trust among your followers, showing that your account is genuine and authoritative. This trust can translate into higher engagement rates, as followers are more likely to interact with verified accounts. For businesses and influencers, the blue tick can lead to increased brand partnerships and opportunities. It also helps in preventing impersonation, ensuring that users can distinguish between your official account and any potential fakes.

The Myth of Follower Count

One of the most common misconceptions is that you need a specific number of followers to get verified on Instagram. While having a substantial following can be beneficial, it is not the sole criterion. Instagram’s verification process focuses on authenticity, uniqueness, completeness, and notability. This means that even accounts with a moderate following can get verified if they meet the other requirements. Notability, in particular, plays a crucial role, as Instagram looks for accounts that are well-known and frequently searched for.

Key Criteria for Instagram Verification

To get a blue tick, your account must meet several key criteria. Firstly, your account must represent a real person, registered business, or entity. Secondly, your account must be unique, representing the presence of the person or business it claims to. Only one account per person or business can be verified, with deviation for language-specific accounts. Your account must be public and have a complete bio, profile photo, and at least one post. Lastly, you need to be notable; Instagram defines this as your account representing a well-known, highly searched-for person, brand, or entity.

Application Process for Verification

Applying for verification on Instagram is an easy process. Open profile and tap on the menu icon. From there, navigate to ‘Settings,’ then ‘Account,’ and select ‘Request Verification.’ You will be asked to provide your account username, full name, and a copy of your legal or business identification. Additionally, you need to explain why your account should be verified, including any relevant information about your notability. After submitting the request, Instagram reviews your application, which can take several weeks.

Increase Your Notability

Notability is one of the trickiest aspects of obtaining Instagram verification. To enhance your notability, focus on increasing your presence both on and off Instagram. Engage in public relations efforts to get mentioned in reputable media outlets. Participate in collaborations and events that can boost your profile. Use other social media platforms to drive traffic to your Instagram account. Additionally, consider creating high-quality content that resonates with a broader audience, increasing your chances of being featured by others.

Common Pitfalls to Avoid

There are several common pitfalls to avoid when aiming for Instagram verification. Certify that your account follows Instagram’s community guidelines and terms of service. Avoid frequent name changes or inconsistent information across your social media profiles, as this can confuse the verification process. Lastly, do not apply for verification multiple times in quick succession, as repeated denials can negatively impact your chances.

Leveraging Verified Status for Growth

Once you achieve verified status, leverage it to further grow your account. Use the credibility to attract more followers and engage with your audience more effectively. Partner with other verified accounts and brands to expand your reach. Utilize Instagram’s features, such as Stories and IGTV, to maintain a consistent and engaging presence. Additionally, continue to create high-quality content that reinforces your brand’s authority and uniqueness, ensuring that your verified status contributes to sustained growth.

Conclusion: Achieving Instagram Verification

Achieving Instagram verification is a multifaceted process that involves more than just gathering a large following. By understanding and meeting Instagram’s criteria, focusing on your notability, and avoiding common pitfalls, you can increase your chances of getting the blue tick. Remember, verification is not just about status; it’s a tool to enhance your credibility and visibility on the platform. With persistence and the right strategies, you can achieve verified status and leverage it for continued growth and success on Instagram.

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