Yiqian FengThe Benefits of Paid Social Media: Why it Should be Part of Your Marketing StrategyIn today’s digital age, social media has become integral to any business’s marketing strategy. While social media was initially thought of…2 min read·Apr 25, 2023----
Yiqian FengE-commerce has revolutionized the way we shop and conduct business, and the success of an online…One of the most common e-commerce business models is B2C (Business-to-Consumer). This model involves selling products or services directly…2 min read·Apr 18, 2023----
Yiqian FengThe importance of email strategy for E-commerce marketingEmail marketing is one of the most effective ways for e-commerce businesses to reach and engage customers.1 min read·Apr 10, 2023----
Yiqian FengImportance of Improving the User Experience on your WebsiteFor several reasons, improving the user experience on an e-commerce website is critical for commerce marketing.1 min read·Apr 3, 2023----
Yiqian Feng21 Marketing Best Practices For E-CommerceMarketing is crucial for the success of any e-commerce business, and many best practices can help companies to improve their marketing…2 min read·Apr 3, 2023----
Yiqian FengWhy Personalized Product Recommendations are the Most Competitive?An e-commerce website is a platform that allows businesses to sell their products and services online. To ensure a seamless user experience…1 min read·Mar 8, 2023----
Yiqian FenginMarketing in the Age of Digital5 Most Important Factors For a Successful Digital Marketing StrategyDigital marketing includes many different aspects. Sometimes, it can be hard to figure out what details are the most important. Certain…1 min read·Aug 1, 2022----
Yiqian FenginMarketing in the Age of DigitalThe Next Bitcoin? What is exactly the NFT?At a basic level, an NFT is a digital asset that links ownership to unique physical or digital items, such as works of art, real estate…2 min read·Jul 25, 2022----
Yiqian FenginMarketing in the Age of DigitalClinique’s New NFT Empowers its Consumers to Enter the MetaverseClinique launched the brand’s first NFT digital collection to increase customer loyalty and add marketing weight to its premium products.2 min read·Jul 18, 2022----
Yiqian FenginMarketing in the Age of DigitalKFC asks Spaniards to paint its logo on desert-covered carsThe campaign saw over 1,000 people claim free food from drive- thrus as a result3 min read·Jul 11, 2022----