Yury LarichevOvercoming Common Sales Objections in SaaS SellingEvery sales professional will eventually face price and terms negotiations during the sales process. For some, these discussions can be…1d ago1d ago
Yury LarichevAccount Based Marketing in SaaS Sales — CXO guideWhat is ABM marketing? What makes any ABM campaign successful? Why is there a myth of AMB mechanics complexity? ….. There are many…May 29May 29
Yury LarichevQuarterly Business Reviews: A CXO Guide to Best PracticesMost companies run regular QBRs (Quarterly Business Reviews). Getting into QBR practice its benefits, like getting your broader team buy-in…May 21May 21
Yury LarichevPractical AI Tools in SaaS SalesAI (Artificial Intelligence) is taking the entire technology sector by storm. And all (literally ALL) SaaS vendors are adding AI…May 16May 16
Yury LarichevThe Rise of Fractional Chief Revenue Officers in the SaaS IndustryToday, the SaaS industry increasingly turns to Fractional Chief Revenue Officer (CRO) services. With markets becoming more competitive, a…May 10May 10
Yury LarichevHow to build your SaaS product Unique Selling Proposition (USP) — CMO guideWhat is USP (Unique Selling Proposition)? Why do you need one? Many SaaS Startups believe that ICP is enough to start selling. USP is a…May 2May 2
Yury LarichevRecommended Reading List: CEO and CRO libraryI always had an idea to share my Reading List in my blog, so finally, I managed to put my list together — grouped by topic. I have added…Apr 30Apr 30
Yury LarichevHow to Create Your Ideal Customer Profile in SaaS SalesICP (or Ideal Customer profile) is a detailed description of your IDEAL customer. Who are they? What makes them Ideal? Those are the…Apr 25Apr 25
Yury LarichevWhy do SaaS CROs fail?In today’s fast-paced SaaS sales world, the average tenure of a SaaS VP Sales (CRO) barely scratches 18 months. A decade ago, that might…Apr 9Apr 9
Yury LarichevHow to grow your SaaS Startup ARR from $5M to $20M: CEO guideMany great SaaS startups face similar challenges: you’ve had several great years, established products with happy customers, raised Series…Apr 4Apr 4