The Chocomists

First prototype-verifying our hypothesis-empathizing

Design process

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Small introduction

Interviews and survey

In order to make the next step, we took 64 interviews, from 32 men and 32 women. We chose the same number of the two genders from different backgrounds, ethnicity and ages (15–65), because we believed that this diversity would give us more secure results.

Instagram and communication strategy

As a startup, we decided to have a social media representation and a specific communication…

Our story

Hi! We are “The Chocomists” and this is our story.

Introduction to our team

We are “The Chocomists: The alchemists of chocolate” and our brand name is “El Mejor”. So, let us reveal you our story.

During an international Dinner of ESN (Erasmus Student Network), we met a Spanish Erasmus student who happened to be the son of an…