#Fail: Selltag

Adopt a Startup
Adopt a Startup
2 min readSep 21, 2017

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Selltag 2014–2015
Valencia — Spain
Founders Javier Escribano, Ruben Colomer, Juan Luis Hortelano and Walter Kobylanski
Raised US$ 404.770

Selltag goal is to offer a simple online platform for people to sell and buy items. We bring together buyers and sellers.

Selltag

Main Reasons for failure

-Customers: Could not retain users organically or through paid marketing.
-Founders: One of the founders left the company because he thought their metrics and tractions were not good enough.
-Team: The remaining team tried to continue without the CEO, but did not survive

Nowadays

Javier Escribano is the VP of Product of OnTruck, an online freight transportation networking company.
Ruben Colomer was an Acceleration Program Director of the Plug and Play Tech Center and today is a Co-Founder of Ambitiona, a consulting firm specialized in Internet
Juan Luis Hortelano is a Co-Founder at Ambitiona and a Co-Founder and COO at Blinkfire Analytics.
Walter Kobylanski is a Founder at Danka Capital and La Terminal Madrid

Source: Novobrief

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