As Facebook announce plans to filter out unpaid promotional posts, small business owners are left wondering how on earth they’re going to generate free traffic in the future.
When it comes to social marketing, it seems that small businesses in the UK just don’t get it. Despite all the buzz surrounding social platforms such as Facebook and Twitter, a recent study by the Forum of Private Business discovered that many SME’s are struggling to…
At Riff Raff, we leverage social networks like Facebook and Twitter for our clients all the time, taking advantage of their incredible reach to carry marketing messages and drive huge volumes of traffic, but it’s not often that we get around to wielding their immense power for…
The cupboard-dwelling nerd in me was genuinely excited to read about location-based social networking platform Gowalla making their checkin API available to third party developers using OAuth.
I was a little disappointed when I read about Gartner’s report on the impact of social networking on consumer buying decisions. I had hoped for an incredible insight into consumer behaviour that would revolutionise e-commerce as we know it, but it…