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Alter Ethos
Good people doing great things.
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Improve your business page on Facebook
Improve your business page on Facebook
Learn how to provide the right information and apply the right design to your business page on Facebook. A helpful list of dos and don’ts.
Robyn Grayless
Jul 1, 2021
What Business Owners Can Learn from the 2020 Shutdown
What Business Owners Can Learn from the 2020 Shutdown
First-steps—direction for small business owners who haven’t yet included an online strategy into their business plans and goals.
Robyn Grayless
Mar 30, 2021
10 examples of motivator-driven social media ads and posts
10 examples of motivator-driven social media ads and posts
See 10 examples of motivator-driven social media ads and posts done well — and learn what it takes to reach your audience.
Robyn Grayless
Dec 30, 2020
Create a buyer persona in 3 steps | plus a free persona playbook
Create a buyer persona in 3 steps | plus a free persona playbook
Understand your customers amidst change and meet their evolving needs with customer personas—and a free persona template.
Robyn Grayless
Sep 8, 2020
Know your business before you go into business
Know your business before you go into business
Gain a clear understanding of your new business venture, how it will impact you, and how it can help others — with this free template
Robyn Grayless
Jul 14, 2020
9 ways businesses have stayed open during the shutdown
9 ways businesses have stayed open during the shutdown
Join us to learn nine ways business owners have gotten creative to stay relevant and profitable during crises—while maintaining normalcy.
Robyn Grayless
May 26, 2020
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