We are the entrepreneur’s marketing team.

Nov 17, 2017

Attract More Customers with a Simple SEO Driven Website Audit

Last year, paid search advertising accounted for around $35 billion according to the IAB’s 2016 revenue report, and digital ad spend is projected to grow to almost $83 billion by the end of this year (eMarketer).

Jo Boudreaux

Sep 9, 2017

SEO And User Experience (UX) — Which Is More Important?

For years SEO has been the priority in digital marketing to attract more website visitors and improve search rankings. And companies have been right to place emphasis on their SEO — investing in SEO tactics such as link building and…

Jo Boudreaux

Aug 27, 2017

How To Utilize The Key 2017 SEO Success Factors: Part 2

SEO involves so many different processes and tools that you might find it hard to pin down what exactly is bringing in results. And whilst there is no ‘magic’ formula to getting to the top of the pack in Google Search, there are…

Jo Boudreaux

Jul 14, 2017

How To Utilize The Key 2017 SEO Success Factors: Part 1

Last month Search Engine Land released the 2017, fourth edition of its Periodic Table of SEO Success Factors. Although many of Google’s ranking factors are unknown, the table offers a guide for the key areas which can positively and…

Jo Boudreaux

Jun 2, 2017

Why Digital Marketing is a Science, Not Magic

Last year Virgin Holidays took on the latest trend in technology and created virtual reality experiences for their customers in-store. Virgin offered VR headsets with Google Cardboard technology, showing immersive 360 views of one of their Mexico…

Jo Boudreaux

May 7, 2017

What is Local SEO and How Can it Improve My Website Traffic?

If you conduct business in a physical location — anything from a store, to a clinic or an office — your online presence is paramount to getting people through the door. The majority of your local customers will start with a…

Jo Boudreaux

Mar 26, 2017

5 Quick Ways to Get Up to Speed with Your Mobile Customers

The share of Americans that own smartphones is now at 77%, according to Pew Research Center. We now rely on our mobiles for almost everything, from doing work on the go, to getting directions and using apps such as online…

Jo Boudreaux

Mar 6, 2017

A Simple How To: Constructing an Effective Content Marketing Calendar

If you’re serious about fueling your website traffic and making valuable conversions through content marketing, the first step is to develop your strategy. Effective content marketing involves strategy…