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Bala Business Diaries
The thoughts, experiences, quotes and sights i come across on Business, Management, Brands, Retail, Design, Fashion, Luxury et al
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Marketing through controversy
Marketing through controversy
Should publicity, pursuit of going viral and achieving WOM through controversy drive your marketing strategy?
Balachandar R
May 2, 2015
Responsible Marketing
Responsible Marketing
The evolution of Branding & Marketing with the eCommerce Revolution.
Balachandar R
Mar 28, 2015
“Ola” taxi for sure
“Ola” taxi for sure
Had the opportunity to drive with Mr.Rajendran of ola. The one hour drive was a learning on how business is changing in India. How simple…
Balachandar R
Mar 12, 2015
Selling fashion as Art
Selling fashion as Art
How this future trend is going to bringing about an intersection in fashion, retail and art.
Balachandar R
Feb 15, 2015
Latest
Trrain Retail Awards — Retail Employees day 12.12.2014
Trrain Retail Awards — Retail Employees day 12.12.2014
It is said that one in every seventh person in this world is from the retail community. It always is a matter of pride to us retailers that…
Balachandar R
Dec 27, 2014
Fusion of Ecommerce with Modern Retail — Marraige of Brick & Mortar with Click & Buy
Fusion of Ecommerce with Modern Retail — Marraige of Brick & Mortar with Click & Buy
Off-late there has been a lot of apprehensions in the Indian retail community on where its future is headed towards. There have been…
Balachandar R
Sep 27, 2014
Why India and Indians need a HERO
Why India and Indians need a HERO
My personal search for a HERO and a LEADER
Balachandar R
Jun 8, 2014
Marketing — MODI style
Marketing — MODI style
How “Team MODI” stuck to the basics of marketing and delivered
Balachandar R
May 18, 2014
Dont underestimate the power of the Indian consumer
Dont underestimate the power of the Indian consumer
Decoding the success of Chennai express
Balachandar R
May 18, 2014
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