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Brand Management Excellence
Inspiration, trends & insights from trade marketing veterans.
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The implementations signed by Mediascope at the 2022 festivals
The implementations signed by Mediascope at the 2022 festivals
Mediascope delivers best-practice building and 360 brand management, currently managing the implementation of cross-channel…
Radu Ciocan
Dec 15, 2022
Mediascope: Brand trends at the 2022 festival analysis
Mediascope: Brand trends at the 2022 festival analysis
Mediascope: Brand trends at the 2022 festival analysis
Radu Ciocan
Dec 15, 2022
Mediascope: about the design in HoReCa and the trends’ impact on the industry
Mediascope: about the design in HoReCa and the trends’ impact on the industry
Sabin Popescu, Architect, Mediascope.
Radu Ciocan
Dec 15, 2022
The evolution of brands in the FMCG market
The evolution of brands in the FMCG market
Roxana Ștefan, Client Service Mediascope.ro
Radu Ciocan
Dec 15, 2022
Mediascope sets the trend for brand activations during the festivals season
Mediascope sets the trend for brand activations during the festivals season
Mediascope delivers best-practice building and 360 brand management, currently managing the implementation of cross-channel trade-marketing…
Radu Ciocan
Sep 5, 2022
The balance between online and offline will determine the future success of retailers
The balance between online and offline will determine the future success of retailers
The challenges imposed by the pandemic have led to the emergence of some innovative solutions for businesses to continue on evolving during…
Radu Ciocan
Jul 8, 2022
Mediascope delivers best practices in this summer’s marketing activations
Mediascope delivers best practices in this summer’s marketing activations
Mediascope delivers best-practice building and 360 brand management, currently managing the implementation of cross-channel trade marketing…
Radu Ciocan
Jun 10, 2022
Excellence, the new standard in brand experience
Excellence, the new standard in brand experience
For a year, one of the most important engines of the Romanian economy stopped with the crisis generated by the pandemic. Today, the…
Mediascope
Mar 9, 2022
From brief to outcome — A mediascope.ro perspective
From brief to outcome — A mediascope.ro perspective
Two years have passed since the beginning of the pandemic, and during this period, we went through a paradigm shift in consumer behavior…
Mediascope
Mar 9, 2022
2022, a mix between shopping experience and constant communication
2022, a mix between shopping experience and constant communication
If 2021 has been about adaptability in the retail & FMCG brands’ communication, then in 2022 companies will have to support the consumers’…
Radu Ciocan
Mar 1, 2022
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