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Traditional media have not disappeared and outdoor advertising billboards are still important at…
Traditional media have not disappeared and outdoor advertising billboards are still important at…
With the rapid advancement of the digital age, advertising has undergone a significant transformation. However, despite all these digital…
Kaan Uğrasız
Aug 5
The silent revolution: How digital innovations have quieted airports?
The silent revolution: How digital innovations have quieted airports?
In recent years, airports worldwide have undergone a remarkable transformation, evolving from bustling, noisy hubs to serene, efficient…
Kaan Uğrasız
Aug 5
The positive impact of in-flight catering and promotional materials on brand preference and sales
The positive impact of in-flight catering and promotional materials on brand preference and sales
In today’s highly competitive airline industry, in-flight catering and promotional materials have become critical factors in influencing…
Kaan Uğrasız
Aug 5
Creative, comprehensive, and social awareness-raising advertising on urban public transport…
Creative, comprehensive, and social awareness-raising advertising on urban public transport…
Social events deeply impact the lives of individuals and communities, both in the short-term and over extended periods. Raising awareness…
Kaan Uğrasız
Aug 5
Featuring Air Equinox
Crafting the identity of a brand through aircraft exterior designs
Crafting the identity of a brand through aircraft exterior designs
In the competitive world of aviation, an airline’s brand identity is crucial in distinguishing itself from its competitors. One of the most…
Kaan Uğrasız
Aug 5
Elevating air travel experience: The crucial role of ground services for modern airlines
Elevating air travel experience: The crucial role of ground services for modern airlines
Airlines that aim to stand out as innovative, modern, dynamic, and popular must prioritize not only in-flight experiences but also the…
Kaan Uğrasız
Aug 5
Redefining travel with inspiration from Çukurova: The dynamic color palette of Air Equinox
Redefining travel with inspiration from Çukurova: The dynamic color palette of Air Equinox
A well-defined color palette is a fundamental aspect of a company’s corporate identity. Colors evoke emotions and create associations that…
Kaan Uğrasız
Aug 5
How do effective and memorable slogans affect the existence of companies and the emergence of Air…
How do effective and memorable slogans affect the existence of companies and the emergence of Air…
Airlines increasingly position themselves as innovative, sustainable, environmentally friendly, and modern to attract conscientious…
Kaan Uğrasız
Aug 5
Crafting detailed identity: Key considerations in logo typography for an airline
Crafting detailed identity: Key considerations in logo typography for an airline
Typography, as a fundamental element of design, significantly influences how a brand is perceived. For an airline brand like Air Equinox…
Kaan Uğrasız
Aug 5
Timeless typographic identity on the sky: Elevating Air Equinox’s brand through innovation and…
Timeless typographic identity on the sky: Elevating Air Equinox’s brand through innovation and…
I have been very meticulous in ensuring that the Air Equinox brand appears as clear and readable as possible across all platforms. The…
Kaan Uğrasız
Aug 5
An innovative airline branding inspired by the magnificent nature of the Eastern Mediterranean: Air…
An innovative airline branding inspired by the magnificent nature of the Eastern Mediterranean: Air…
In an era where sustainability and innovation are not just buzzwords but essential components of business identity, airlines striving to…
Kaan Uğrasız
Aug 5
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