Welcome to Part 2 of my four-part series covering big picture reasons why people don’t do things…
Last week I had the great pleasure of delivering a workshop at the first ever Conservation Marketing & Engagement Congress. One of the topics I presented was: 4 big-picture reasons why people don’t do things.
I tend to be pretty adamant about the fact that knowledge does not lead to behavior change…
This is an article I originally wrote for RoundPeg…