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Matt Cutts

Business Change and Business Process
Business Change and Business Process
Talking About Business Change is Easy. MAKING Business Change is Not.
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PROOF: SEO is Alive/Dead, Google Understands Search — or Not

Recently, despite how strongly we believe that Search Engine Optimization is an absolute necessity, we stopped selling SEO as a stand-alone service. I could explain that in detail, but the short explanation is that search and…


Influency in Stock Images, Glasses, Kittens and Matt Cutts

See this cute kitten looking through eyeglasses? Do you think it’s a stock photograph?

Actually, it’s two, with some magic done to put them together. I found them both on the first page of results…


Again? Google Alters Search Rules, and Influency … Changes

He’s baaaaack. And Google’s Search Spam God Matt Cutts is NOT messing around.

Last week, Google rolled out yet another change to the way it sees web sites and the content on them. This wouldn’t be worth…


Be Afraid: Google’s Rules for Search Are About To Change

Time to dredge up that old “Is Google a Monopoly?” issue again.

I don’t like this topic, because as a free-enterprise guy and a keen observer of Google and how they do business I’m mostly inclined to scoff…