Transforming E-Commerce with Web3: Insights From ClubRare CEO

CLUBRARE
ClubRare Universe
Published in
2 min readJul 19, 2022

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The ClubRare team convened in New York City this past June to share their mission with the world. They made several key announcements at NFT.NYC:

In addition to this exciting news, ClubRare CEO Paul Chung delivered a speech, packed full of insights from his experience in the e-commerce industry.

Paul laid out his vision for transforming the creator economy into the collector economy, and explained the power of the “Phygital NFT”.

Why do you create more stock which is unsold? Why do we pay for marketing? You know it’s meaningless. Because we don’t truly understand our users. So I suggest to you — incentivize, create a fun experience, and build together. This is the most important one. Because if you build together with your community and users, you don’t have any unsold stock. You don’t need to spend any marketing money. Because we are not consumers. I really hate that word. We are collectors.

See the slides: https://pitch.com/v/clubrarenyc-ce88y3

Learn about $MPWR, the currency of the metaverse: https://docs.clubrare.xyz/usdmpwr-utility-token/mpwr-features

Dive into ClubRare Universe: https://universe.clubrare.xyz/

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CLUBRARE
ClubRare Universe

ClubRare is developing the future of commerce and physical distribution, centered on the collectors.