Social Network for any token

Patryk Adaś
Aug 3, 2018 · 6 min read

Ownership reveals expectations about the future (ie. ‘the price will go up’) and shows that people who have similar beliefs want to communicate with each other.

There are more and more ERC20 and ERC721 tokens and, as a result, more and more communities around these tokens. People are now connected by their holdings (I own a token) as well as their economic actions (I participated in an ICO), not just by their social interests (I like dogs).

Communities around tokens are formed on Twitter, Telegram, Reddit, Facebook etc., but, due to the conflict between the nature of new relations (economic) and design of these legacy platforms (interests) users continue to face a number of issues:

  • Spam. Another ICO, giveaway, airdrop.
  • Non verifiable information about verifiable reality. Statements about own balances and transactions without proof.
  • Real — person model. E-mail or ID necessity to participate.
  • Fiat. Blockchain projects can’t use their own tokens for own social presence.
  • Scams. Compromising private keys by impersonation etc.

These are just a few of the problems that currently plague the Internet, like fake news, increased bot activity, social addiction, parody accounts, increasing polarization of the online discourse etc.

For the first time in history, we can redefine the ways we cooperate within society at scale, yet we are stuck in infrastructure that does not work in our favour.

Every token is a community

Over the last two years, we’ve developed a very simple, yet powerful technology that can help to change that. Our hope is that our work might help users allocate their attention and make better choices in the token-based attention economy.

To illustrate the kind of scenario we’re thinking about, we’ll introduce you to our friend Nala.

Nala has an Ethereum address with a few ERC20 and a few ERC 721 tokens inside. She can access Web 3.0 by Metamask on desktop and Toshi, Trust or Cipher on mobile devices.

Nala is a dog

Now she can discover communities from the perspective of her tokens…

…and see what’s happening inside them.

She always knows where the messages comes from, as each one is cryptographically signed by the private key holder.

She can also get a valuable insight and know motivations of a sender.

Whenever she writes, her messages can be discovered by anyone, as it’s all happening on the open data sets.

But they can only come from the other token holders, so her attention is protected.

She can connect her traditional social media and use them as distribution channels.

It is not enough for her though.

Nala got tired of being just a dog. She wants to become someone else. She’s got two NFTs in her wallet, but is also considering creating her own.

She knows that Cryptokitties are a vibrant and fun community, so she picks Falafel.

With time, she grows influence of her Cryptokitty by being an active member of the community.

Nala knows a little bit of javascript, so she decides to add new functionalities to Tok’n’Talk and monetize it. She thinks that every kitty is an artist and creates a small piece of code that generates artworks based on kitty’s genes.

Falafel got very popular, so Nala issues its own ERC20 token.

Now others want to pay for services and be featured in Falafel’s profile.

Needless to say, Falafel’s made it.

Same, but different

We applied familiar patterns and interactions, like reactions and comments, to the new, tokenized world. This is intentional: our goal is to enhance existing user experiences, not to replace them. We took what’s best out of two worlds: the trust inherent to blockchain systems, and the flexibility of off-chain/traditional networks.

We do this by creating a connection between economic address and the arbitrary data. Afterwards, we can rank these connections by various algorithms that results in a feed. You can read how it works here.

In other words, we tied information to scarce resources to make it valuable. As a result, we can see consensual motivations behind subjective statements. The ultimate aim is to generate ranking algorithms and interface marketplaces that will power thousands of alternative information feeds, recommendation engines, personalization services etc. with installed ‘skin in the game’ filters for our attention. Tok’n’talk is a sandbox for these ideas.

Click. Social Network.

We are looking for token-based communities and people who want to experiment with different models to join our product. We will onboard you manually to gather feedback and help you grow in a trusted environment. It does not matter if you’re a creator or an enthusiast.

We support ERC721 and ERC20 standards tokens.

  • More interoperability. ‘True digital ownership’ does not exist with one supporting interface
  • Discoverability. Your project can be discovered in crypto — native world. Target communities relevant for you and create own networks.
  • Protected community. No spam, no trolls, no insecure login process, verified messages.
  • Managed access to your community with a token. Create exclusive club for members with specific interests. Curate music, poetry or trade together.
  • About tokens, with tokens. Talk about tokens and transactions in an environment that embraces it, not bans it.
  • Your interface. Create an interface that better suits your needs.
  • Proof your holdings

Contact us

Get in touch! We’ll be super happy.

In the app



“You never change things by fighting the existing reality. To change something, build a new model that makes the existing model obsolete.” — Buckminster Fuller


Coinmonks is a non-profit Crypto educational publication.

Sign up for Coinmonks

By Coinmonks

A newsletter that brings you week's best crypto and blockchain stories and trending news directly in your inbox, by Take a look.

By signing up, you will create a Medium account if you don’t already have one. Review our Privacy Policy for more information about our privacy practices.

Check your inbox
Medium sent you an email at to complete your subscription.


Coinmonks is a non-profit Crypto educational publication. Follow us on Twitter @coinmonks Our other project —

Patryk Adaś

Written by

༼つ ◕_◕ ༽つ


Coinmonks is a non-profit Crypto educational publication. Follow us on Twitter @coinmonks Our other project —

Medium is an open platform where 170 million readers come to find insightful and dynamic thinking. Here, expert and undiscovered voices alike dive into the heart of any topic and bring new ideas to the surface. Learn more

Follow the writers, publications, and topics that matter to you, and you’ll see them on your homepage and in your inbox. Explore

If you have a story to tell, knowledge to share, or a perspective to offer — welcome home. It’s easy and free to post your thinking on any topic. Write on Medium

Get the Medium app

A button that says 'Download on the App Store', and if clicked it will lead you to the iOS App store
A button that says 'Get it on, Google Play', and if clicked it will lead you to the Google Play store