Content at Scope

Content design does not stop once the page is published!

Written by Chloe Tear and published here on her behalf.

I had to take a point out of the do you really need more research blog because:

To all content designers and word people, I apologise for the title of this post!

At Scope, we write information and advice content that helps disabled people and their families solve problems.

Douglas, the user research dog, says you can never have too much!

I had lots of fun work stuff I wanted to do in 2023. But instead, I spent a lot of time learning how to use GA4.

It’s my last day at Scope. This is what I’ve learned.

Most articles I’ve read about paid search advertising are about commercial websites. The goal for support and advice content on the Scope…

Content warning: this blog post talks about providing information and people’s experiences of planning for their death and bereavement.

Why page feedback data is important and how we use it to create helpful content.

Why automated checks are useful for content designers but reading ages are a harmful fiction

How we build strong relationships with subject experts when we’re scoping, drafting and checking content

Our recent discovery research uncovered several new information needs. It was hard to know what to tackle first. Everything on the list…

How we use testing feedback to improve our long-form advice content in the Scope content design team

Holding space for emotions, giving participants choices and managing risk in qualitative research.

“We know this is true…right?”

My internship at Scope is over. Here’s what I’ve learned.

Doing user research in a context of poverty and inequality.

A content pattern is a sentence or paragraph of content that’s repeated within different content items.

I was given my first piece of content to write for Scope. This was a small piece about benefits and having someone stay over. I didn’t know…

Insights from my first 4 weeks as Content Design Intern at Scope

We changed our recruitment process to make it more accessible to disabled people.