“Pokémon Go Coins is the game’s premium currency to buy new items in the game — some you can get from regular play, and others such as permanent upgrades which exclusively…
“Economies (virtual or otherwise) are governed by the law of supply and demand. The availability of an item affects the demand for that same item. Generally speaking, the lower the availability, the higher the price. In the real world, items of value are finite. They require time…
I meet with sports teams, networks, fans, and athletes daily. The athletes understand audiences and fans really well, most…
Mobile app transaction revenue exceeds advertising, however advertising is becoming a…
The mobile games market worldwide is expected to exceed US$100B in 2017 with US$46B of that in the US. Online sports gaming transactional revenue is estimated at US$38B in the US.
Mobile app revenue is expected to continue to grow with projections for US$189B by 2020. The top grossing app in 2017 was Pokémon Go with over US$2B in revenue. According to Statista, other top mobile games including Candy Crush and Clash Royale. Tencent, which is the Chinese game…
