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Dec 11, 2015

OS Wars: 2016

MSFT is at a crossroads. Windows Phone market share remains insignificant. At the time of the Nokia acquisition, the company believed it could sway developers over to the WP camp en masse once the company & OS gained some momentum. This, in theory, was attainable by attacking in the lower price tiers —…

Why Microsoft still has (a lot of) work to do…

I want to like Microsoft I really do. It’s gone from the ‘evil empire’ to plucky challenger (well, almost). But every now and then you run into a situation that beggars belief. My 12 year-old son is a Windows Phone user. He asked me, not…

Microsoft: writing down, but not writing-off

Microsoft announced on 8th July it is writing down the value of its Nokia Devices and Services acquisition by $7.6 billion and making a further 7,800 redundancies as part of its business unit restructuring. But it isn’t writing-off its smartphone…