CAPSULE | READS: Zero to One

Daisy Warren
Create Rutina
Published in
2 min readAug 21, 2023

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Key takeaways on: The Trichotomy of Human Goals, Foundations & Conflicts.

ON THE TRICHOTOMY OF HUMAN GOALS: Learn to classify goals and make action plans where possible with incremental steps.

  1. Goals that can be satisfied with minimal effort
  2. Goals that can be satisfied with serious effort
  3. Goals that cannot be satisfied no matter how much effort one makes

ON FOUNDATIONS: Beginnings are special; get the beginning right to build a strong foundation.

  • Every living thing is some random iteration on another organism & the best iterations win
  • To succeed, you must study the end game before anything else
  • Iteration without a bold plan won’t take you from zero to one

ON CONFLICTS: Why do people fight?

  • Differences
  • Being more alike than different

Never underestimate the long-term growth, especially in a time where short-term world has overtaken it.

Create multi-year plans to distribute effectively.

Prioritize design over chance.

Spotlight small, incremental steps.

Focus on product, not sales.

Foundations in 2 areas:

  1. In choosing matrimony — Who you start something with is important.
    > have a shared history to avoid just rolling dice
    - complementary abilities matter, but how well people know each other and how well they work together matter just as much.
  2. In ownership, possessions & control — Everyone in team needs to work well together.
    > you need good people that get along, but also structure to align long-term

    - ownership: who owns quietly
    - possession: who runs daily
    - control: who finances

Introducing Reads as a capsule in the Learn Segment. Each week for the remainder of the year, we’ll be extracting key takeaways and notes from 26 books read in 26 weeks as a practice to nourish learning. Join us in the (re)wiring!

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