DDIGITT Behind The Seams — Episode #04

Lui Iarocheski
DDIGITT
Published in
1 min readOct 6, 2020

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Join us in our fourth episode of DDIGITT Behind the Seams on “The Next Level for Fashion Materials”, hosted by Lisa Lang and Yazan Malkosh.

Lisa Lang is a European entrepreneur, technologist, and international keynote speaker, founder of OFundamentO — a manufacturing company specialized in Fashion Technology products.

Lisa has a conversation with Yazan Malkosh who is the Founder of Swatchbook — a design & data company that develops a SaaS-based cloud platform for material management & sourcing. Founded in 2017, the US California based company focuses on providing visually engaging software, data, & services to apparel, footwear, fashion & home goods industries, helping designers to address faster go to market strategies, consumer insight engagement & material/process sustainability via virtual sampling. Swatchbook has onboarded a number of leading global brands including Target, New Balance, WWW, PINK, KEEN, ALDO, BruTex, and PUMA and is hosting over 20,000 sourceable materials from over 100 fabric suppliers and tanneries.

In this conversation, they discuss how Digital Materials are shaping a new paradigm within product development and powering a whole new level for agility, creativity, and innovation throughout the fashion’s supply chain.

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