Flipkart Design

Monotony always kicks in. Novelty ‌picks you up! What do you all do to keep your creative juices flowing? We look for opportunities that…

Insights into the world of the desi Gen-Z

Ever wondered how that eagerly awaited package finds its way to you? In this article, we pull back the curtain a little bit to reveal the…

I’ll complete my two years at Flipkart in just a month, and I’ve been reflecting deeply on my time here. I joined in December 2021, and it…

Some practices that helped me set up a happy, collaborative team.

Why & how we redesigned our referral experience and what user sentiment taught us about design impact

As a Design Manager, I’m always on the lookout for great talent. Part of connecting to that pool of talent is our rigorous interview…

Methods to help you conduct research and gain insights during pandemic

What not to ask when conducting user research.

Article talks about strong collaboration between PMs & Designers so that customers always win.

UX Research Case Study

I recently completed one month of joining Flipkart. I am assigned to the Payments pod, I guess due to my past experience of working in the…

The older Flipkart shopping experience had a one-size-fits-all approach, which offered the same experience for everything we sold — books…

With the global growth rate of users coming online flatlined, India surpassed the US to become the second largest market in the world …

User experience research is considered an indispensable part of design. It helps understand users beyond numbers and data-points to…

Equated Monthly Instalments (EMI) has been a popular mode of repaying loans in India for a while. Over the years, consumers have taken to…