Good day, everyone! We’re continuing our series of articles about destream use cases. The first part is here (it’s about art). And today we’re going to talk about music content monetization.
Music has always been among the most popular types of content on Earth. Despacito, GANGNAM STYLE, and hundreds of other super popular music videos regularly boom on the Internet. Day by day, new talented musicians and singers are getting more and more popular. Want some proof? Just read this article about 37 insanely popular music influencers and check out how many millions of followers they have, plus, you’ll surely discover many new amazing talents to immediately follow. Enjoy!
Popularity is good, but let’s not forget about monetization. It should be convenient (for both parties), fast, and easy to learn. And here’s where destream comes in handy. Let’s talk about the best ways of monetizing musical content (for newbies, of course):
- Commissioned music (music, written or sung by request): this use case is pretty much the same as with art creators. You sing music or play melodies (or both) for people who love your performances and want you to make music for their friends, loved ones, family members, or even for themselves. Such content can make you financially successful… very successful, and, as with any other commissioned content, needs to have a fair price.
How destream helps: all is the same as with the previous one — easy-to-use intuitive interface, payments and withdrawals from any place on the planet, super low commissions, and many various tipping methods (including crypto). Enjoy!
- Live shows: post-covid times have shown us that online events often gather as much (if not more) audience as in-person ones, and are very fun, too. So, with this in mind, what can keep you from arranging an online concert for your own small (or not-so) audience? Our answer is NOTHING. Go for it!
How destream helps: in addition to a wide range of useful tools, destream allows you to place the tipping almost ANYWHERE you want, starting from streaming platforms and ending with social media and personal websites (yup, the destream tipping link can be integrated there, too). For more info read our useful article about placing the tipping link in various places.
Oh, and a brief reminder — destream has some of the lowest commissions in the world — 4,77% for all the payment methods.
- Quick session works for other musicians, bands, channels, or projects. Besides being an extra income source, this method will eventually bring you a network of many talented musicians and access to their audiences. In many ways, this is not even about the money and you can just help fellow creators to do their job (yup, for free) and instead gain meaningful connections and popularity, and vice versa.
How destream helps: when your goal is to receive money, the role of our platform is obvious, but when we talk not about paying but giving a little thank-you present to the person that helped you, destream also has a solution — our amazing marketplace, where you can easily purchase hundreds of various gift cards and top-up mobile phone balance (both yours and anybody else’s). The marketplace functionality has a country-oriented basis and offers products for almost any country in the world. To receive more information about the destream marketplace, click here.
Example
Let’s make the same thing as in the previous part of the article and take a talented young artist, John, as an example. But this time he has discovered a new talent — John sings and does it really well, so he decided to change the scope and requalified as a singer. Now he is a YouTube + Twitch guy that uses these platforms as the main working tool, Instagram went to the second plan and became a place, where John can popularize himself by getting into popular musical publics, groups, and “Reel” recommendations. Also, John decides to use Telegram as a solution for more personal communication with the audience. Moreover, he kept his TikTok, Twitter, and Linktree accounts — these are always needed. But that’s not all: now John has a SoundCloud account and… a Personal Website - thanks to it, John shows all the industry people that he’s a professional. Plus, the website is HIS space, where the guy can build more authentic relationships with the fans.
So, the set of platforms is ready, and the cherry on top is the destream account, now let’s move on to use.
How it works:
- John already knows how to use tipping/multi-links with TikTok, Twitter, and Linktree so we won’t concentrate on them anymore.
- In terms of tips, Twitch and YouTube are classics — John just places his donation button on Twitch and integrates one under each YouTube video. Voilà! Income sources are ready to use. Plus, during videos and live broadcasts he explains the benefits of making recurring tips: a new set of design emojis for Twitch, an opportunity to order writing a special song or becoming a student, and many other things. The only limit is John’s imagination.
- For Telegram John also uses bots. They give the main info and explain how people can subscribe to John’s channels and what they’ll receive for it. Don’t know how to use Telegram bots? This article will surely help you.
- Before uploading tracks on SoundCloud, John writes a bio where he places his Linktree multi-link and destream donation link. Also, the singer gives a short explanation of where the money goes.
- John’s Personal Website also has a destream tipping link and its QR-code version.
This is what John’s SoundCloud page looks like. Now let’s get down to the summary.
Actually, there are dozens of ways for musicians to monetize content, and although they’re different in the processual part, the most convenient way is always the same — destream! By joining our platform, musicians can set themselves free from monetization routine, leave it to us, and just create.
Have a nice day and stay creative!