A collective consciousness or behaviour in which a large number of people act as a single organism for the good of the group, characterized by uncritical conformity and a reduction of the sense of individuality and personal accountability.
A type of participant in online brand communities, characterized by lifelong interests in the brand but limited commitment to the social community around it.
A space -online or offline- where informal learning happens via, among others, the sharing of knowledge based on a common interest.
Term coined by James Paul Gee
Research and practice of digital communications in relation to human or AI communities.
Also known as community networking, electronic networking, community technology or grassroots computing.
The ability of a group of people to organize and coordinate efficiently in order to respond in real time to a given situation using communication devices.
Term coined by Howard Rheingold