The cooperation between multiple media platforms and industries, causing the flow of content and information across channels and platforms, as well as the migratory behaviour of media audiences.
Term coined by Henry Jenkins
A decline in the ratio of intimate events shared by users of a social media channel. As veteran users have collected a relevant amount of acquaintances, they feel less comfortable sharing personal information that is not relevant to most of their connections.
Term coined by Facebook employees
A dramatic increase in the public relevance of a digital object in a short period of time, delivered by word of mouth or enhanced by social media or networks.
The investment in time, effort, and money done by people to manage personal and professional online reputations.
Term coined by Thomas Schelling